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Marketing News

Church's 2019 sales take flight thanks to Bourbon Black Pepper Smokehouse Chicken LTO

July 16, 2019

Church's Chicken is crediting the re-launch of its Bourbon Black Pepper Smokehouse Chicken LTO with giving the brand a 4.2% lift in sales over the course of…

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Half of US Subways to get new look by next year

July 11, 2019

Subway said today it intends to remodel some 10,500 U.S. Subway restaurants by the end of 2020, roughly half its presence nationwide. The company said in a…

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El Pollo Loco 'over-stuffs' its summer LTOS

July 10, 2019

El Pollo Loco, Inc. added a $5 Crunchy Nacho Overstuffed Quesadilla as the latest addition to its L.A. Mex offerings that blend Mexican and Los Angeles…

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At 100 years, A&W free 'Float Day' honors its beginnings by honoring veterans

July 9, 2019

Squarely in the middle of the dog days of summer, A&W Restaurants reminds the world that it's okay to just "float on" amidst the heat with its annual…

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Roy Rogers 'saddles up' with DoorDash in Maryland, Virginia

July 9, 2019

Roy Rogers has partnered exclusively with third-party delivery provider, DoorDash, to deliver the chain's offerings to customers near its Maryland and Virginia…

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Grubhub CEO counters claims company bought restaurant domain names without permission

July 3, 2019

The CEO of third-party delivery platform, Grubhub, yesterday countered claims first published in a New Food Economy story that it was — without authorization…

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TA Restaurant Group serves free meals to past, present soldiers on Independence Day

July 2, 2019

Active-duty military, veterans and reservists can eat free this Independence Day at TA Restaurant Group on-the-road restaurants of Country Pride and Iron…

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Subway tests lower-cal shakes with Halo Top partnership

July 1, 2019

Subway has made a big name for itself as a health- and weight-watching QSR and now it's taking that reputation right into a new territory by offering…

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Sonic provides a new way to 'drink' at the drive-in

July 1, 2019

Drinking at the drive-in get a new interpretation at Sonic this summer, where the QSR is introducing a new trio of Mocktail Slushes, including Strawberry…

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Subway's gotta lot a' ciabattas

June 28, 2019

Subway is debuting a ciabatta bread-based line of sandwiches featuring the well-loved bread with one of three LTO sauces, now through Sept. 4, a news release…

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White Castle runs rings around QSR chicken this summer

June 28, 2019

White Castle is running rings around its chicken offerings this summer by offering a chance at a $5,000 diamond ring, as well as limited edition "Chicken Ring…

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The Colonel gets a little 'catty'

June 28, 2019

On the heels of the debut of its Cheetos Sandwich, KFC has nabbed the cat that has become synonymous with the crunchy orange corn puffs, Chester Cheetah, as…

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Arby's boasts the merits of its strictly not-for-sale 'Marrot'

June 27, 2019

Calling itself a brand that has "made its name by going against the norm," Arby's this week is bucking the plant-based eating trend that's sweeping all sectors…

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ShopAdvisor launches mobile-marketing platform to help small brands boost traffic

June 26, 2019

Using the platform it created to help Evos Restaurants, a four-unit Florida-based fast casual concept, and Smashburger franchisee Regrub, acquire more…

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Taco Bell to open reservations for its Palm Springs hotel

June 21, 2019

Taco Bell's recently announced foray into resort operation will officially open for reservations at 1 p.m. Eastern on Thursday, June 27, though the first…

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Beware the orange dust-cloud: KFC takes Cheetos sandwich nationwide

June 21, 2019

For as long as there have been Cheetos, it's very likely there have been diners putting them into sandwiches to add a little cheese and, of course, orange…

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On its 100th birthday, A&W pays tribute to soldiers who helped it grow

June 18, 2019

Lexington, Kentucky-based A&W Restaurants celebrates its centennial this Thursday, June 20 and is pulling out all the stops to raise the public's knowledge…

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Former PF Chang's CMO moves into same role at Checkers, Rally's

June 18, 2019

A multi-brand marketing veteran and former P.F. Chang's CMO, Dwayne Chambers, has been named to the CMO's spot at Checkers and Rally's, a news release said. 

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Digital ordering is bigger business than delivery

June 12, 2019

Delivery seems to be the darling of the industry these days, but digital ordering is even more important, according to The NPD Group. It found that delivery …

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Krispy Kreme to 'do' doughnuts in Times Square

June 12, 2019

Early next year, Krispy Kreme said it will open a Time Square Flagship location that the brand calls a "first-of-its-kind" store, anticipated to "serve more…

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