Marketing News
'Cleveland Rocks' with Taco Bell's test of purple cabbage in a dish
June 11, 2019
Taco Bell apparently agrees with The Drew Carey Show opening that "Cleveland Rocks!" since the brand selected the city by the lake to test its two latest menu…
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KFC debuts exclusive Mountain Dew peach + honey drink
June 11, 2019
KFC has now partnered with Pepsi sub-brand, Mountain Dew on a peach and honey-flavored soft drink, called Sweet Lightning, which will only be available at or…
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Bojangles drenches diners in tea giveaways this National Iced Tea Day
June 10, 2019
Bojangles has made a name for itself with its sippable Southern iced tea, which is why the QSR is spending this National Iced Tea Day today doling out dollar…
read nowWendy's sink-bathing employee prank costs worker his job
June 7, 2019
What appears to be a poorly judged employee prank at a Milton, Florida, Wendy's has cost an employee his job, and has caused negative publicity, despite the…
read nowSquare for Restaurants wipes out 'tablet farms' with DoorDash, PostMates, Chowly integration
June 7, 2019
Square for Restaurants has launched a set of order management integrations that allows orders from Postmates, DoorDash and the POS integration solution…
read nowWhite Castle beefs up retail business
June 4, 2019
Thirty-two years after the brand began selling its sliders in stores, White Castle has partnered with Alliance Sales and Marketing and Burdette Beckmann to…
read nowSubway launching test June 27 making it 1st restaurant to bake King's Hawaiian bread in stores
June 4, 2019
Subway will soon start baking King's Hawaiian bread in 300 locations in Champaign, Illinois, Reno, Nevada, and Richmond, Virginia. On June 27, the new 8-inch…
read nowMcDonald's customers can trade foreign currency for global-inspired menu
June 3, 2019
McDonald's is playing up its international offerings this summer by letting customers pay in any amount of foreign currency that they have on hand. The brand…
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Dairy Queen, Cold Stone partner with Reese's on ice cream-ified peanut but cup concoctions
June 3, 2019
This week, ice cream-focused brands, Cold Stone Creamery and Dairy Queen, both announced relationships with Reese's (of peanut butter cup fame) to bring ice…
read nowRoy Rogers signs on MDB to rebrand chain
May 31, 2019
Roy Rogers Restaurants is rebranding and has selected MDB Communications to oversee the effort.
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Dunkin' celebrates other kind of 'holey' day: National Donut Day
May 31, 2019
June 7 is National Donut Day, and Dunkin' is giving away doughnuts all day with a beverage purchase, a news release said.
read nowSubway beefs up innovation team with 4 key leaders
May 30, 2019
Subway promoted its former vice president of culinary innovation, Len Van Popering, to serve as chief brand and innovation officer, where he'll oversee the…
read nowCheckers/Rally's payment card breach in 19 states' stores
May 29, 2019
Checkers Drive-In Restaurants is notifying guests about a data security issue involving malware at certain Checkers and Rally's locations in 19 states…
read nowChick-fil-A deploys AI to fight food safety threats in US
May 28, 2019
A key Chick-fil-A executive said the company is using AI to fight the threat of food safety problems across its 2,400 restaurants in 47 states. Venture Beat…
read nowDQ's 'Box of Happy' campaign focuses on millennial parents' summer needs
May 23, 2019
DQ is reaching out to parents of young kids facing hot summer days. The brand has launched what it says is a first of its kind "experience-centric subscription…
read nowCarl's Jr, Hardee's launch soldier-supporting Stars for Heroes campaign
May 23, 2019
Carl's Jr. and Hardee's parent company, CKE Restaurants Inc., has launched its eighth annual Stars for Heroes in-store fundraising initiative benefiting the…
read nowPostmates to launch television ad campaign featuring Martha Stewart
May 20, 2019
Postmates, the on-demand delivery firm, has announced that its first national television ad campaign will feature celebrity home improvement expert Martha…
read nowWhy QSRs might want to save giveaways — quite literally — for a rainy day
May 20, 2019
A recent Ohio State University study of reviews on 32 Florida restaurants found that rainy days resulted in many more bad reviews than dry days. According to a…
read nowMastercard teams with Zivelo on AI-driven voice assistant/personalized menu; Sonic Drive-In to pilot
May 17, 2019
Mastercard has partnered with Zivelo LLC to enhance the drive-in and drive-through ordering experience for quick-service restaurants with a…
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Taco Bell to open (what may be) the 1st QSR hotel
May 16, 2019
And now from Taco Bell, which brought you the teeny weeny branded-bikini and a Las Vegas wedding chapel, comes what may be the first fast food-branded hotel.
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