National Restaurant Association

Tractor Beverage Company showcases Haymaker award-winning drinks at NRA Show

Tractor Beverage Company's John Murphy discusses what makes the company standout in the restaurant field and why you should choose their award-winning beverages for your foodservice program.

May 27, 2026

John Murphy, chief revenue officer for Tractor Beverage Company, showed off several of the company's beverage options at the National Restaurant Association Show.

Murphy said Tractor is not just another beverage company — it's built on transparency and focused on what consumers are looking for.

Tractor Beverage Company showcased its Haymakers at the show, with its Citrus Ginger version awarded a FABI 2026 award from the National Restaurant Association. Watch the video to learn what a Haymaker is and how you can choose Tractor Beverage Company for your brand.