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Features

McDonald's exec: Supply chain, real estate, franchisees keys to global growth

by Cherryh Cansler — Publisher, FastCasual.com

McDonald's Middle East Development Company's managing director says keeping the consumers' wants in mind is important for a brand hoping to expand globally.

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McDonald's focused on gaining market share through product launches

by Alicia Kelso — Editor, QSRWeb.com

The company says nearly half of its menu introductions this year will come from its global pipeline.

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5 ways to turn customer complaints into incremental sales

Complaints can represent an opportunity for QSRs and fast casuals to bake social media deeper into the fabric of their organization and become more nimble.

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Commentary: Being a restaurant manager is tough enough (in memory of Boston's Krystle Campbell)

Krystle Campbell, age 29, was reportedly a gregarious, gracious and well-liked person who managed a restaurant near Boston.

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French Fry Heaven looks to capitalize on snacking trend

by Alicia Kelso — Editor, QSRWeb.com

Regarding expansion plans, the company's goal is to be "everywhere people are hungry."

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Yum! Brands social responsibility report focuses on nutrition, sustainability

by Alicia Kelso — Editor, QSRWeb.com

The company is currently working to synchronize its animal welfare program and policies throughout all of its global markets.

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Time for restaurants to 'Get REAL'

by Cherryh Cansler — Publisher, FastCasual.com

REAL, which stands for Responsible Epicurean and Agricultural Leadership, uses a flexible points-based system similar to LEED to recognize restaurants that…

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Dunkin' Donuts uses LTO strategy to 'talk to customers'

by Alicia Kelso — Editor, QSRWeb.com

Dunkin' is working on a loyalty program that makes sense with a franchised system.

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Wendy's breakfast pull back due to inconsistency

by Alicia Kelso — Editor, QSRWeb.com

Having antiquated restaurants was affecting Wendy's ability to compete with traditional QSRs and fast casual brands.

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A&W's mascot resurgence part of chain's bid to 'start fresh'

by Alicia Kelso — Editor, QSRWeb.com

The director of marketing discusses the chain's focus on social media to attract new customers without alienating loyal fans.

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Chick-fil-A earns high marks for service and community support

by Alicia Kelso — Editor, QSRWeb.com

Attributes such as value, friendly service and order accuracy examined in a new report.

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Want to reduce operational costs and waste? Start in the restroom

Paper towels can be costly, messy and environmentally unfriendly.

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Why mid-size and emerging chains should consider group purchasing to cut costs

Being a member of a GMO can help restaurants remain profitable in the face of surging commodity costs.

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Report shines unfavorable light on QSR kids' meals

by Alicia Kelso — Editor, QSRWeb.com

The percent of kids' meals that meet expert nutrition standards has increased from 1 to 3 percent since 2008.

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Why restaurants must unite IT, Marketing departments to win customers

Close-knit teaming at all levels is paramount for digital excellence and a healthy return on those technology investments.

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Have QSRs responded to demand for healthier items?

by Alicia Kelso — Editor, QSRWeb.com

Q1 launches include smoothies, whole wheat pretzels and chicken McWraps.

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How to get your restaurant to come up on a Google search

Google now factors in the number of Facebook, Twitter, Google Plus, and other social media chatter about your website, so it's a good idea to be active on at…

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Documentary hopes to inspire restaurant industry to get 'Back to basics'

The film aims to depict the restaurant industry's impact on the nation, economically and culturally, while urging a return to its roots, where a fry cook can…

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How a cause marketing program benefits one restaurant brand

by Alicia Kelso — Editor, QSRWeb.com

Studies show that many consumers seek out dining choices based on an establishment's philanthropic efforts.

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Digital signage can help break customers' 'meal monotony'

LCD flat panels enable restaurants to present video, animated product photos, logos, graphics and text in any combination or layout — its a marketer's dream.

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