News
Taco Bell advergame passes 5 million plays
July 27, 2008
IRVINE, Calif. — Draftfcb Orange County, agency of record for Taco Bell, has announced the store's advergame Taco Fu has surpassed the 5 million game play…
read nowArby's tests interactive ad campaign
July 24, 2008
ATLANTA — Fletcher Martin, an integrated marketing communications agency, has created two interactive components for Arby's as part of the chain's first market…
read nowNew Intl. Diary Queen president visits franchisees
July 24, 2008
Cape Coral (Fla.) Daily Breeze: John Gainor, the new president of International Dairy Queen, who is responsible for more than 5,900 stores in 20 countries, is…
read nowCarl's Jr. CEO no health nut
July 24, 2008
Advertising Age (subscription may be required): Andy Puzder, president and CEO of Hardee's and Carl's Jr., has made a name for his chains — and boosted…
read nowMcDonald's manager charged with theft
July 24, 2008
Bucks County (Pa.) Courier Times: The manager of a New Britain, Pa., McDonald's is accused of stealing nearly $4,000 from the fast-food restaurant and gambling…
read nowDunkin' Donuts announces new Miss. franchisee
July 24, 2008
CANTON, Mass — Dunkin' Donuts has announced the signing of a multiunit store-development agreement with Capital Franchise Group Inc. for the construction of 3…
read nowWash. A&W goes mobile with smoothee
July 23, 2008
YAKIMA, Wash. — A&W Restaurants has begun touring a mobile ice-cold smoothee and slushee machine around the Yakima, Wash., area for consumers to beat the…
read nowMcDonald's: Dollar Menu changes ahead
July 23, 2008
Forbes: McDonald's international business lifted earnings in the second quarter, but ballooning commodity costs threaten to cut into future profits. The…
read now50 Cent sues Taco Bell over name use
July 23, 2008
New York Daily News: 50 Cent has sued Taco Bell claiming the fast-food chain is using his name without permission in advertising. The chain asked him to change…
read nowDunkin' CEO shares brand-revamp story
July 23, 2008
Boston Herald: Dunkin Brands Inc. chief executive Jon Luther gave advice for surviving the economic downturn and shared the story of the chain's brand…
read nowMcDonald's overcomes Europeans' fast food scorn
July 23, 2008
The Guardian (United Kingdom): In France, McDonald's, known in Paris as "McDo," has posted double-digit growth on average for the last three years despite the…
read nowMcDonald's not winning over coffee crowd
July 23, 2008
Chicago Business News: McDonald's Corp. has a marketing challenge as it tries to crack Starbucks' hold on the premium coffee business. The chain's biggest…
read nowMinn. key to cracking salmonella source
July 23, 2008
Star Tribune (Minneapolis/St. Paul): While the FDA was focused on tomatoes and bogged down by its reliance on local health departments in its investigation, in…
read nowMinimum wage hike kicks in
July 23, 2008
CNN: The second of three increases to the national minimum wage took effect July 24, increasing the minimum by 70 cents to $6.55 per hour. The third and final…
read nowCarl's Jr. intros new breakfast sandwich
July 22, 2008
CARPINTERIA, Calif. — Carl's Jr. has introduced a new breakfast item as big as its burgers — the Monster Breakfast Sandwich. The morning offering features two…
read nowMcDonald's reports strong Q2 results
July 22, 2008
OAK BROOK, Ill. — McDonald's Corp. has announced strong operating results for the second quarter ended June 30, 2008, driven by global same-store sales growth…
read nowMcDonald's enters product-placement partnership with TV news
July 22, 2008
The New York Times: The anchors on the Fox affiliate in Las Vegas, KVVU, sit with cups of McDonald's fake iced coffee on their desks during the…
read nowCity council supports one-year fast-food ban
July 22, 2008
Los Angeles Times: A proposal that would place at least a one-year moratorium on new fast-food restaurants in the South Los Angeles area won unanimous support…
read nowSalmonella found on jalapeno, tomatoes cleared
July 21, 2008
Government inspectors have found the same bacteria linked to the nationwide salmonella outbreak on a single Mexican-grown jalapeno pepper that was handled by…
read nowCKE same-store sales up
July 21, 2008
CARPINTERIA, Calif. — CKE Restaurants Inc. has announced its Carl's Jr. and Hardee's period six same-store sales for the four weeks ended July 14, 2008, are up…
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