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KFC goes retro to push Chicken Pot Pie

February 29, 2012

KFC has jumped back in time with a new commercial to celebrate its classic Chunky Chicken Pot Pie, now available for $3.99 plus tax. The signature item is baked and includes chunks of chicken and vegetables.

The new campaign focuses on the longevity of the item, with the line "Some things never go out of style."

Additionally, KFC's U.S. website has gone retro, and the brand has started a Twitter conversation about the pot pies with the hashtag #ClassicMan.

Check out the new commercial:

KFC also has teamed up with Dr. Pepper for its new "Sounds So Good" promotion, offering fans the chance to win a trip to Las Vegas for the Academy of Country Music Awards (ACMA) show March 30 through April 2.

Hundreds of other prizes will be given away every hour as well, including KFC chicken for a year, Dr. Pepper for a year, and a one-year premium Slacker personal radio subscription.

Registration can be done online.

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