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McDonald's Arabia launches McDelivery call center for customer support

December 13, 2011

Smart Link Contact Centers, a member of Al Khaleej Training and Education Group, has announced the launch of McDonald's Arabia's new McDelivery Service call center.

H.H Prince Mishal Bin Khaled Al Saud, president of Riyadh International Catering Corporation (RICC), McDonald's franchise rights owner and operator in the central, eastern, and northern provinces of the Kingdom of Saudi Arabia, inaugurated the new McDelivery call center along with Eng. Safwan Al Khatib, managing director of Smart Link.

With the partnership, Smart Link will exclusively operate and manage all of RICC's McDelivery call center services, covering all RICC McDonald's branches in respective provinces in Saudi Arabia.

The launch follows a successful operational phase, which covered RICC McDonald's branches in KSA eastern province.

Built, operated and fully managed by Smart Link, the new facility includes a multi-channel contact center system supported by automatic call distribution, smart queuing, monitoring, performance reporting and CRM applications. These tools, in addition to Smart Link's hands-on experience and performance standards, will enable McDonald's to operate such projects effectively, providing unprecedented levels of service quality.

H.H Prince Al Saud also honored top performing McDelivery customer service representatives and expressed his pride in the exceptional performance and service level presented to McDonald's customers Kingdom-wide.

Smart Link is a subsidiary of Al-Khaleej Training & Education, the largest network of training centers in Saudi Arabia. The company provides outbound and inbound teleservices for various business activities, including lead generation, inbound customer service, help-desk, appointment scheduling, market research, surveys and client retention.

Read more about customer service.

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