News

McDonald's marks 20th edition of Monopoly game

September 25, 2012

The Monopoly game at McDonald's is back for its 20th edition in nearly 14,000 U.S. restaurants, with one-in-four odds of winning, multiple ways to play and more than $300 million in cash and prizes.

The game kicks off today and continues in-stores until Oct. 22 and online at playatmcd.com until 11:59:50 p.m. on Nov. 3, 2012.

The 2012 Monopoly game pieces can be found on packaging for the Big Mac, Filet-O-Fish, 10 and 20-piece Chicken McNuggets, large fries, medium (16 oz.) and large (22 oz.) McCafe iced and blended beverages (including 32 oz. large iced coffee) and medium (21 oz.) fountain drinks, as well as oatmeal, hash browns, Egg McMuffin and Sausage McMuffin with Egg.

Cash prizes range from $50 to $1 million. Other prizes include 30 new 2013 FIAT vehicles, Delta Vacations trips for two, Redbox movie rentals, Beaches Resorts Luxury included vacations to Turks & Caicos or Jamaica, EA SPORTS Fan Trip Championship Get-A-Ways for two and McDonald's menu items.

"The 20th edition of the Monopoly game at McDonald's is the biggest ever," said Douglas Freeland, director of marketing, McDonald's U.S. "And with over $300 million in cash and prizes and one in four odds, everyone can play to win."

There are multiple ways to play this year's Monopoly game, including:

• In-restaurants: The game is available at participating McDonald's restaurants in the U.S. from today through Oct. 22, or while supplies last. Players can peel game pieces from select menu items to collect property sets for a chance to win.
• In-restaurants Instant Win:Players can peel game pieces from select menu items to instantly win prizes.
• Online Instant Win:Each Monopoly game stamp contains a unique game code valid for one online game play for another chance to instantly win prizes.
• Online Sweepstakes:From today through Nov. 3, players can enter McDonald's game piece codes at playatmcd.com to receive a virtual house. Each virtual house can be used to enter into one of three Online Sweepstakes prize drawings including: $10,000 cash, a Beaches Resorts Luxury included family vacation to Jamaica or Turks and Caicos, or a trip for four to a Men's National Team World Cup Qualifying match plus $5,000 spending money. Players who have accumulated four virtual houses will additionally receive one virtual hotel entry which equals an entry into the grand prize sweepstakes for the chance to win an all-new 2013 FIAT 500 Hatchback.

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