News

Smoothie King launches meal replacement, partnership with ExerciseTV

July 26, 2011

Smoothie King, in partnership with Nutrition53, has unveiled a new, meal replacement Lean1 Smoothie made with weight loss formula and powerful nutrients.

Delivering 20 to 30 grams of protein that boosts energy levels, Smoothie King's Lean1 Smoothie helps burn body fat up to 68 percent faster, tone and define lean muscle and speed recovery from workouts.

Lean1 Smoothies are available in vanilla, chocolate and strawberry flavors and are 100-percent lactose free. The smoothies, under 300 calories, also contain Omega-3 fatty acids, 17 fruits and vegetables, 3 grams of fiber, specialized herbal extracts and heart healthy phytosterols in every serving.

Lean1 is supported by Smoothie King's new "Lean On Us For Lunch" campaign. In partnership with ExerciseTV, a digital fitness network and online destination for health and fitness, the company will deliver free lunch time fitness content through its Facebook page. The mini workouts and tips are created specifically for individuals who have limited time to get in a workout.

"People are constantly looking for healthy, accessible ways to lose weight or simply get in shape," said Cindy Kuhnau, co-founder and senior executive vice president of Smoothie King. "We wanted to offer our customers a nutritious product and the tools that will help them achieve their goals. Lean1 is a delicious option, and through the partnership with ExerciseTV, we hope to provide a program that can be easily incorporated into the busy, active lifestyles of our fans."

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