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Food & Beverage

Taco Bell expands Live Más Café with horchata and new markets

Photo: Taco Bell

October 19, 2026

Taco Bell is expanding its beverage-focused Live Más Café concept with four new horchata-inspired drinks and plans to enter new markets, the company announced in a news release. Launched Oct. 15, the new lineup includes the Purple Horchata Chiller, Chocolate Horchata Cold Brew Float, Strawberry Horchata Refresca and Vanilla Spiced Horchata Refresca. Three of the beverages, along with a new Vanilla Spiced Horchata Freeze, are scheduled to reach Taco Bell restaurants nationwide for a limited time beginning Dec. 10.

The beverages include:

  • Purple Horchata Chiller:Creamy vanilla ice cream Chiller base, horchata syrup, whipped cream and a purple horchata syrup drizzle.
  • Chocolate Horchata Cold Brew Float:Cold brew coffee, blended Chiller base, vanilla-spiced horchata syrup, churro crumbles and Mexican-inspired dark chocolate syrup with cinnamon notes.
  • Strawberry Horchata Refresca: Creamy vanilla-spiced drink with cinnamon, wild strawberry syrup and real freeze-dried strawberry pieces, served over ice.
  • Vanilla Spiced Horchata Refresca: Creamy, sweet vanilla-spiced drink with hints of cinnamon, served over ice.

The expansion also includes plans to bring Live Más Café to the greater Indianapolis area, grow its presence in Southern California and open a flagship location on the Las Vegas Strip later this year. The concept is part of Taco Bell's broader strategy to grow beverage sales, with a goal of reaching $5 billion in annual beverage sales by 2030.

"Our fans have always loved our beverages, and the response to Live Más Café has shown us they're craving even more," Liz Matthews, Taco Bell's global chief food innovation officer, said in the release. "Seeing that excitement continue to grow across our Cafés tells us we're onto something special, and we're ready to take it even further with bold new drinks and more ways for fans to experience Live Más Café."

Other notable milestones for the bran include:

A few notable milestones:

  • 1.3 million beverages sold to date, with breakfast and afternoon emerging as the most popular dayparts.
  • Almost two dozen beverage innovations introduced since launch, including the Cafe's best-selling launch, You Seem Pretty Pink for a Baja Blast.
  • 39 Live Más Café locations currently operating across Southern California, Dallas, Houston, Indiana, and Las Vegas.

 





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