July 3, 2012
Taco Bell's new Cantina Bell menu will officially be available nationwide on Thursday and, to promote the launch, a buy-one-get-one-free campaign will be held through the brand's Facebook page.
Facebook fans can claim the BOGO promotion from July 5-7. The offer will be good for a free Cantina Bowl or a free Cantina Burrito with the purchase of a Cantina Bowl or a Cantina Burrito (retail value is $4.79 for chicken/veggie, $4.99 for steak, prices exclude tax) and can be redeemed at participating Taco Bell restaurants by handing over a printout email of the offer or by showing the email itself via mobile phone from 11 a.m. to 11 p.m. only.
More information about the new Cantina line is available here.
Read more about social media marketing.