QSRs target India for growth

October 15, 2009

India is the new hot international growth property for quick-service restaurants. For example, Yum! Brands Inc. executives said in the company's recent…

Wendy's kicks off YouTube video contest

October 14, 2009

Wendy's has quietly launched a YouTube video contest, 30 Seconds of Wendy's. Promoted on the chain's e-club and YouTube channel, the contest invites consumers…

Fox apologizes, clarifies Burger King's role in Jessica Simpson fat-joke cartoon

October 14, 2009

The Fox Network has apologized for a cartoon skit mocking celebrity Jessica Simpson as part of Fox's NFLSunday pre-grame show last weekend, according to a…

Carl's Jr. continues to be hit by high unemployment in Calif.

October 13, 2009

CKE Restaurants Inc. has announced that Carl's Jr. continues to be impacted by high unemployment in California, where most of the chain's company-owned stores…

Culver's, A&W focus on meals $4 or less

October 13, 2009

Subway introduced the $5 price point last year with its successful footlong campaign, and quick-service brands, from Blimpie Subs to KFC, were quick to follow…

Research & Markets adds Carl's Jr. benchmark analysis

October 12, 2009

Research and Markets has announced the addition of Restaurant Research LLC's new report "Carl's Jr. Concept Benchmark Analysis" to their offerings.   The…

Wendy's/Arby's to focus on international growth

October 11, 2009

Wendy's/Arby's Group Inc. has announced organizational changes in its international subsidiary as part of the company's strategic initiative to further develop…

Study examines economic impact of cage-free-produced eggs

October 11, 2009

Animal safety groups have been pushing the restaurant industry to choose egg suppliers that use cage-free-produced eggs. Last month, animal protection charity…

QSR hiring via Twitter shows promise

The industry is learning how social media can broaden the management talent pool.

Wendy's launches 'Real' ad campaign, new burger

October 8, 2009

Wendy's has launched its latest ad campaign with the tagline "You know when it's real," the first effort of its new creative agency Kaplan Thaler.   The…

QSRs must mind their brand as they look ahead

Preparing for the economic recovery means making smart moves in marketing and branding.

QSR franchisees feeling pinched

October 7, 2009

Quick-service restaurant brands are trying a variety of tactics to drive traffic as the industry struggles to lure consumers into their stores. Franchisees…

Burger King expands redesign efforts globally

October 6, 2009

Burger King Corp. continues to grow the number of stores undergoing its 20/20 design transformation with the recent grand reopening of the Schiphol Airport…

Study: NYC menu labeling not leading to healthier food choices

October 6, 2009

Recent studies into the impact of a moratorium on fast food stores and menu labeling may be indications that legislative attempts to curb obesity through those…

McDonald's Monopoly is back, adds social media, NBC promo

October 5, 2009

McDonald's return of its Monopoly Game kicks off today. This year, the instant-win game includes TV, online and mobile phone components, increasing consumers…

McDonald's France plans for Louvre location offend some

October 5, 2009

McDonald's France's plans to open a restaurant and McCafé near the Louvre museum next month has raised the ire of those who treasure the country's haute…

Prepare now for economic recovery

Experts predict the turnaround will take some time, but QSRs need to do their homework to be ready.

Arby's value spurs Gen Y online buzz

October 4, 2009

Value is a conversation driver for consumers ages 22 to 29, known as early careerists, according to a report from J.D. Power and Associates. The 2009 Teens and…

Burger King kicks off annual scholarship fundraiser

October 4, 2009

The Have It Your Way Foundation, the charitable arm of the Burger King brand, has announced the launch of its annual Fall Fundraiser, the largest in-restaurant…

McDonald's grows its social media presence

October 1, 2009

Always careful about its brand messaging, McDonald's has been slow to enter the Twitter-sphere. Unlike other brands that got onto the social media site early…