Burger King previews 'The Twilight Saga: New Moon' promo

September 22, 2009

Burger King Corp. has announced that it will team up with Summit Entertainment for one of the most highly anticipated movies of the year, "The Twilight Saga…

Yum! launches hunger relief effort

September 22, 2009

Yum! Brands, parent company of the KFC, Pizza Hut, Taco Bell, A&W and Long John Silver's brands, is launching its annual World Hunger Relief campaign with…

BrandIndex offers insight into consumer perception

The service allows brands to track daily survey results on topics from value to satisfaction for a variety of purposes.

What does Klein's absence mean for Burger King advertising?

September 22, 2009

Last week, Burger King announced to its franchisees that chief marketing officer Russ Klein was taking a leave of absence. The news has raised speculation from…

Carl's Jr., Hardee's raise $1M to fight breast cancer

September 20, 2009

CKE Restaurants Inc. has reached its goal of raising $1 million for breast cancer programs and awareness through its "Pink Star" fundraising campaign. During…

McDonald's again sponsors college application workshops

September 20, 2009

McDonald's has announced that the company is again working with the Hispanic Scholarship Fund (HSF) for the third consecutive year to conduct a series of…

Carl's Jr., Hardee's bank on value comparison

September 17, 2009

CKE Restaurants Inc. CEO Andrew Puzder told investors and analysts in the company's second quarter earnings call that Carl's Jr. and Hardee's plan to improve…

Atlas moving van drivers name favorite fast food, coffee

September 17, 2009

Atlas recently surveyed its professional van operators on a variety of topics, including their favorite fast food restaurant and coffee.   For fast food, their…

Heading off a labor crisis

Faced with a shrinking young labor force, the restaurant industry needs to take steps now.

Carl's Jr., Hardee's hold Q2 income flat as comps fall

September 16, 2009

Carl's Jr. and Hardee's parent company CKE Restaurants Inc. was able to maintain its level of net income over the prior year even as company-owned same-store…

Burger King's marketing officer takes leave of absence

September 16, 2009

Burger King Corp. has released a statement stating that Russ Klein, the company's president of global marketing, strategy and innovation, has taken a personal…

Burger King promos 'Cloudy with a Chance of Meatballs'

September 16, 2009

Burger King Corp.'s latest movie tie-in is a promotion with Sony Pictures Animation's new film "Cloudy with a Chance of Meatballs," which opens in theaters…

Sonic projects better year ahead

September 16, 2009

Sonic Corp.'s drive-in restaurants continued to be impacted by the challenging economic environment and decreased consumer spending in the fourth quarter ended…

S.Cal. Taco Bell franchisee adds energy management solution

September 15, 2009

Taco Bell franchisee Cotti Foods Corp. is deploying the Advanced Telemetry EcoView Commercial solution in all of its 50-plus Southern California locations, the…

Jack in the Box enters burger wars with $1 Big Cheeseburger

September 14, 2009

As Carl's Jr. and Hardee's fight it out with McDonald's over their premium burgers, Jack in the Box is joining the burger wars from the other end of the…

McDonald's sells high-fashion gloves via Twitter

September 14, 2009

McDonald's is selling pairs of designer gloves fashioned after the yellow ones worn by its famous brand icon, but they aren't found in any restaurants…

Hardee's intros its Big Mac knockoff

September 13, 2009

Hardee's has thrown its hat into the ring for what the chain is calling Round 2 of the burger wars with the introduction of the Big Hardee. Like sister chain…

McKee takes franchising expertise from Dunkin' to Checkers

September 10, 2009

Checkers Drive-In Restaurants Inc. has brought on franchising industry veteran Lynette McKee to accelerate the growth of the company's most rapid franchising…

Jack in the Box sells off entire c-store portfolio

September 10, 2009

Jack in the Box Inc. has successfully closed the previously announced sale of its entire Quick Stuff gas station and convenience store portfolio, announced SMJ…

McDonald's kicks off new Angus burger promo

September 9, 2009

McDonald's is again using free offerings to entice customers to try its new premium burgers. When the line of Angus Third Pounders debuted earlier this summer…