Carl's Jr., Hardee's kick off instant-win game for new Camaro

June 21, 2009

ST. LOUIS — Carl's Jr. and Hardee's have partnered with Dr Pepper to give away six new 2010 Chevy Camaros in an instant-win game cup promotion, the companies…

McDonald's Angus burger U.S. rollout set for August

June 21, 2009

Chicago Tribune: McDonald's new one-third-pound Angus burger is scheduled to roll out in August, according to an internal company document obtained by the…

McDonald's launches 'Ice Age: Dawn of the Dinosaurs' promo

June 18, 2009

OAK BROOK, Ill. — McDonald's has launched its "Ice Age: Dawn of the Dinosaurs" Happy Meals promotion, with the rollout to continue in stores around the world.

Burger King Corp. finalizes Apple Fries licensing deal

June 18, 2009

MIAMI — Burger King Corp. has finalized its licensing arrangement with Crunch Pak, which will bring the brand's popular BK Kids Meal product, BK Fresh Apple…

Wendy's prices private offering

June 18, 2009

ATLANTA — Wendy's/Arby's Group Inc. has announced that its subsidiary, Wendy's International Holdings LLC (which will be renamed Wendy's/Arby's Restaurants LLC…

McDonald's Europe to test environmental improvements in farming

June 18, 2009

Reuters: McDonald's Europe has launched a farming program to tackle a wide range of environmental and animal welfare issues. Initiatives could include cows…

Jack in the Box golf event raises $300K for Big Brothers Big Sisters

June 16, 2009

INDIAN WELLS, Calif. — The Jack in the Box Foundation recently held its annual charity golf tournament benefiting Big Brothers Big Sisters and raised $300,00…

Wendy's tweaks product development process

June 16, 2009

Business First of Columbus: Wendy's new management team turned to the brand's customers for its latest product development ideas, an area where the company had…

Wendy's Father's Day Frosty Weekend to help foster children

June 16, 2009

TORONTO — This Father's Day Weekend (June 20-21), Wendy's is helping consumers treat Dad and help foster children at the same time. During Wendy's third annual…

White Castle, A&W celebrate longevity

The regional brands are marking anniversaries with special prices and events.

Wendy's/Arby's signs int'l dual-branded franchise agreement

June 15, 2009

ATLANTA — Wendy's/Arby's Group Inc. and Saudi Arabia-based Al Jammaz Group have signed an agreement to build 135 dual-branded Wendy's and Arby's restaurants in…

Woman in wheelchair tries to sue White Castle

June 15, 2009

Star Tribune (Minneapolis-St. Paul): After being refused service in a White Castle late-night drive-thru because she was not in a licensed motor vehicle, a…

Britain's Got Talent judge promos Burger King's Flame scent

June 15, 2009

Burger King U.K. has aroused consumer suspicion with the launch of its Burger King Flame scent, with Britain's The Daily Mail and PRWeek questioning whether…

Carrolls Restaurant Group investors sell common stock

June 15, 2009

SYRACUSE, N.Y. — Carrols Restaurant Group Inc., parent Company of Carrols Corp., has announced that its long-time institutional investors, funds managed by…

Iced coffee hot with women, teen girls

June 15, 2009

USA TODAY: Iced coffee has gotten so popular in the past year that it has passed iced tea in sales as a breakfast drink at restaurants, according to The NPD…

Brazilian prosecutor seeks ban of fast-food toys

June 15, 2009

Reuters: A Brazilian prosecutor has asked for a national ban on toys sold with meals at chains such as McDonald's and Burger King, saying the practice can lead…

McDonald's plans aggressive expansion, advertising blitz

June 14, 2009

BusinessWeek: Unlike a number of U.S. operators who are cutting capital expenditures, McDonald's plans to invest $2.1 billion in its restaurants in 2009…

Dunkin' Donuts topped ad buzz in May

June 14, 2009

The coffee ad wars are paying off for the top brands, Dunkin' Donuts and McDonald's.   Advertising Age reports that Dunkin' Donuts led McDonald's and Starbucks…

Twitter adds new mix to QSR marketing, CRM

Brands are finding value in real-time communication via the microblogging site.

Burger King to license Apple Fries for grocery sales

June 11, 2009

MIAMI — Beginning this fall, CrunchPak, a licensee of Burger King Corp., will make the company's BK Fresh Apple Fries available in approximately 10,000 grocery…