Taco Bell's biggest product launch ever includes huge marketing push

March 8, 2012

Taco Bell fans around the country burned the midnight oil today in anticipation of the chain's Doritos Locos Tacos debut. The company is calling the new taco …

NRA awards 18 Food and Beverage Product Innovations Awards

March 8, 2012

The National Restaurant Association has announced the recipients of the 2012 Food and Beverage Product Innovations Awards, which recognize consumable products…

Tim Hortons plans continued North American expansion

March 7, 2012

There are currently 3,295 Tim Hortons locations in Canada, and 714 in the U.S. Paul House, executive chairman, CEO and president, told attendees at the Raymond…

Dunkin' Brands signs marketing deal with LeBron James for China expansion

March 6, 2012

As Dunkin' Brands plans to expand its Dunkin' Donuts and Baskin-Robbins' footprints in China by 100 stores in the next few years, the company is betting on NBA…

Yogurtland rolls out three limited edition flavors

March 5, 2012

Yogurtland has added three new limited edition flavors for March and April 2012.

El Pollo Loco debuts two new chicken burritos

March 5, 2012

El Pollo Loco has expanded its grilled chicken burrito line-up with the addition of the Roja Wet and Chicken Avocado burritos.

McDonald's Happy Meal focus of new marketing campaign

March 5, 2012

McDonald's USA will introduce a new, national Happy Meal campaign this week, including TV ads promoting nutrition and active lifestyles. The campaign…

Burger King adds new Chef's Choice burgers to the menu

March 2, 2012

Burger King Corp. has unveiled the new BK Chef's Choice burger collection.

Wendy's plans new ad campaign as part of brand rejuvenation

by Alicia Kelso — Editor, QSRWeb.com

New products this year will feature twists on natural-cut fries and classic spicy chicken club.

Cold Stone introduces fro-yo shakes

March 1, 2012

Cold Stone Creamery has launched a limited time promotion of Creations and shakes made from its low-fat, low-calorie yogurt.

KFC goes retro to push Chicken Pot Pie

February 29, 2012

KFC has jumped back in time with a new commercial to celebrate its classic Chunky Chicken Pot Pie, now available for $3.99 plus tax. The signature item is…

McDonald's ramps up China franchising, marketing

February 29, 2012

McDonald's plans to expand its presence in China through franchising, while highlighting its food quality through a new marketing campaign.

Baskin-Robbins celebrates March Madness with 3-pointer

February 29, 2012

Baskin-Robbins has announced its March Flavor of the Month will be 3-Point Chocolate, which includes chocolate ice cream with a salty caramel ribbon and…

Arby's promoting Classic Reuben in March

February 28, 2012

Arby's is offering two deals in March that highlight the Reuben sandwich.

Sourdough melts added to Jack in the Box breakfast menu

February 28, 2012

Jack in the Box restaurants are now offering two Sourdough Breakfast Melts for $3.50, plus tax, at participating restaurants.

Sonic introduces Sweet Potato Tots, Justice League kids' meals

February 28, 2012

Sonic has introduced new Sweet Potato Tots to its menu for a limited time.

Dunkin' Donuts adds Angus Steak to breakfast lineup

February 28, 2012

Dunkin' Donuts has introduced the new Angus Steak & Egg Sandwich to its breakfast lineup.

Popeyes launches Louisana-inspired butterfly shrimp

February 28, 2012

Popeyes Louisiana Kitchen, a division of AFC Enterprises Inc., celebrates this Lenten season with the return of its Louisiana-inspired butterfly shrimp…

Commentary: Restaurants need to embrace a health and wellness strategy

From Burger King's barbell breakfast menu to McDonald's apple slices and sodium reduction commitment, chains are wise to embrace a health and wellness strategy.

Rita's Italian Ice celebrates spring with annual Free Ice Day

February 27, 2012

Rita's Italian Ice will celebrate the first day of spring by scooping free Ice all March 20.