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Loyalty Programs News

Del Taco revamps rewards program

July 19, 2023

Del Taco has revamped its Del Yeah Rewards program, allowing guests to earn rewards easier and faster, according to a press release.

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Panda Express launches 1st point-based rewards program

May 31, 2023

Panda Express has launched Panda Rewards, its first points-based national rewards program. To encourage guests to sign up, the brand will offer registrants a…

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Restaurant deal activity jumps in Q1

May 30, 2023

The number of restaurant consumers using a deal jumped a bit in the first quarter of 2023 with an 8% growth spike compared to a year ago, according to data…

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3 tips for getting the most out of loyalty programs

by Mandy Wolf Detwiler — Editor, Connect Media

April 7, 2023

Loyalty programs are more intuitive than ever, and the stakes are high for customer data. Here are three tips to get the most out of your loyalty programs from…

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Paytronix, mParticle team on data integration

March 21, 2023

Guest engagement provider Paytronix and mParticle, a customer data platform, are partnering on an initiative that will let brands connect data from Paytronix…

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Subway brings back Footlong Pass giving 50% off footlong sandwiches

March 20, 2023

The Footlong Pass is back at Subway for an undisclosed amount of time. The pass is $15 and gives guests 50% off a footlong sub every day.

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Thanx teams with Personica to boost rewards management flexibility

February 28, 2023

Thanx, a loyalty and guest engagement platform, is partnering with marketing and analytics platform provider Personica to provide restaurant customers with…

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Chicken Salad Chick, Cava, Tazikis score high in Merchant Centric report

February 15, 2023

Cava, Chicken Salad Chick, Tazikis, Skyline Chili and Cheba Hut all scored high for price, value and loyalty, winning more praise than complaints in a Merchant…

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Paytronix debuts bold look to reflect loyalty changes

February 1, 2023

Paytronix, a loyalty technology provider, is boasting a new look that reflects the industry shift related to customer loyalty and indicates that brands need to…

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Thanx debuts Loyalty 3.0 platform upgrade

November 3, 2022

Loyalty and guest engagement platform Thanx has completed the upgrade of its Loyalty 3.0 platform that features new capabilities that let brands respond and…

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Restaurant loyalty spend hits record high

October 17, 2022

Restaurant customers are expressing their loyalty like never ever before which is a good thing for foodservice operators as 5% to 17% of total restaurant…

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Dunkin' rolls out updated rewards program

October 12, 2022

Dunkin' has rolled out an improved loyalty program, Dunkin' Rewards, formerly DD Perks. The revamped loyalty program was designed with member feedback and…

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Taco Del Mar launches subscription service LTO

September 30, 2022

Taco Del Mar is taking a page out of Taco Bell's book by offering its own taco subscription service for a limited time. Available Oct. 4- Oct. 9, the brand…

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Taco Bell bringing back subscription service for one day only

September 29, 2022

Taco Bell is bringing back it's digital taco subscription, the Taco Lover's Pass, available exclusively on the Taco Bell app for Rewards members for only one…

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ParTech taps machine-learning tech for loyalty software

September 27, 2022

ParTech Inc., a wholly owned subsidiary of Par Technology Corp. and provider of point-of-sale software and integrated technical solutions to the restaurant and…

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How subscription services, loyalty programs encourage repeat business

September 27, 2022

It's been a rough two-and-a-half years for the restaurant industry since the onslaught of the COVID-19 pandemic. Still, there are ways to increase business and…

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Roy Rogers relaunches kids' loyalty program

September 20, 2022

Roy Rogers Restaurants has announced the return of its Buckaroos Kids Club, a kids reward program originally from the 1970s and 1980s. The program is for…

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Free webinar to teach viewers how to recession-proof restaurants

September 8, 2022

It's been a rough couple of years for many restaurants. Between supply and labor shortages, the pandemic and a likely recession, restaurants are feeling the…

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Thanx teams with Ovation to boost feedback capability

September 1, 2022

Loyalty and guest engagement platform Thanx is partnering with Ovation, an actionable guest feedback platform, to boost real-time customer feedback…

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Subway announces discounted footlong pass

August 18, 2022

Subway has introduced the Footlong Pass. The first 10,000 MyWay Rewards member who sign up for the pass receive 50% off Subway footlongs throughout September.

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