Loyalty Programs News

Mobile apps, online pay option may spur restaurant spend

April 11, 2022

More than half of restaurant patrons view mobile apps (56%) and the ability to pay online (57%) as features that would lead them to spend more and 40% are very…

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Using modern marketing tips to get the most from loyalty programs

April 7, 2022

Customer loyalty programs are at the forefront of the restaurant industry like never before. In the past, gathering email addresses to send promotions was a…

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Del Taco chooses Sparkfly for loyalty program

October 26, 2021

Sparkfly has been tapped as the middleware solution provider to power Del Taco Restaurants' newly-launched loyalty program, Del Yeah! Rewards.

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Loyalty programs boosting visits, customer spend

October 5, 2021

Loyalty programs can consistently boost site visits and spend by 18% to 30% per member, according to the Paytronix Loyalty Report released from Paytronix…

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Halo Burger celebrates National Cheeseburger Day

September 14, 2021

Halo Burger will celebrate its 98th birthday on National Cheeseburger Day, which is Saturday, Sept. 18. Fans can join the celebration by enjoying a $1.98 QP…

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Burger King tests enhanced 'Royal Perks' loyalty program

February 9, 2021

Burger King is testing a loyalty program, called Royal Perks, in Los Angeles, Miami, Long Island, New Jersey and New York City, a news release said.

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Report: Restaurant guests want loyalty programs, online ordering

November 23, 2020

A hefty majority of restaurant goers, 93 million, would spend more in a restaurant offering loyalty and online ordering, according to a Paytronix Systems, Inc.

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Paytronix debuts subscription program for restaurants, c-stores

November 11, 2020

Paytronix Systems Inc., a digital guest experience platform, has launched Paytronix Subscriptions to make it easy for restaurants and convenience store brands…

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White Castle launches 1st systemwide loyalty program

September 10, 2020

White Castle has launched its first systemwide loyalty program — The Craver Nation. It provides discounts and special offers to customers based on their…

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Wendy's launches rewards program nationwide via mobile app

July 22, 2020

Wendy's Co. has launched Wendy's Rewards, a program that lets customers earn points at participating U.S. restaurants.

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Sonic sees download surge with mobile messaging pilot

April 23, 2020

Sonic Drive-In said it generated five times as many app downloads in a recent pilot messaging campaign as the brand's previous MMS campaign, while showing a…

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Jack in the Box discounts app orders

March 20, 2020

Jack in the Box is giving customers an incentive to use the company's mobile app for ordering by offering 25% off the entire order when it's placed via the…

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Fiserv launches Clover Station Pro to boost restaurant efficiency

February 28, 2020

Fiserv Inc. has rolled out Clover Station Pro, a POS device designed to speed checkout and boost engagement, particularly in the restaurant industry. The…

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13 of most-crazed 'Cravers' inducted into White Castle Hall of Fame

February 27, 2020

White Castle has inducted 13 people into its Cravers Hall of Fame, chosen from more than 250 people who entered for the offbeat honor, a news release said.

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Linked loyalty lets customers drink up at Dunkin', fill-up more frugally at Shell

February 7, 2020

Ducking in for a doughnut and/or coffee at Dunkin' can now help you shave cents off a gas-up at Shell, thanks to a partnership just announced between the Shell…

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Church's intranet revamp transforms in-house connection, communication

January 14, 2020

Church's Chicken has transformed its office intranet to connect all the brand's player's under one corporate system. In fact, the results of the project were…

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McDonald's to launch global payments deal with Adyen starting in UK

December 18, 2019

Adyen, an international payments platform based in Amsterdam, announced a deal to roll out a global payments system for McDonald's, the iconic home of the Big…

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Order ahead app Ritual launches in Germany, Hong Kong, Netherlands

October 14, 2019

Toronto's Ritual, an on-demand food pickup service, has expanded its international footprint by launching its mobile app in Germany, Hong Kong and the…

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NY State AG sues Dunkin' alleging chain failed to protect against cyber attacks

September 27, 2019

New York State Attorney General Letitia James filed suit against Dunkin', alleging the iconic restaurant chain failed to notify almost 20,000 customers about a…

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Dunkin' expands App-based On-the-Go ordering to all customers

September 20, 2019

Dunkin' now announced that all customers can use its app's On-The-Go mobile ordering feature, previously only available to loyalty club and gift card holders.

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