Having a loyalty app will help increase your bottom line

by Bob Leonard — CEO, iMobile3

Membership in loyalty programs is growing at a rate of 26.7 percent and loyalty programs can increase a brand’s market share by 20 percent.

Church's Chicken debuts Oreo Biscuit Bites

November 18, 2014

Church's Chicken announced it will introduce Oreo Biscuit Bites on Dec. 1. The new offering combines Church's signature honey-butter biscuits with Oreo cookie…

Dunkin' Donuts rolls out holiday discounts on packaged coffee

November 18, 2014

Dunkin' Donuts' Packaged Coffee is now available at participating restaurants nationwide for a special price of three pounds for $19.99. The coffee is…

Wendy's bacon portabella melt on brioche returns to menu

November 18, 2014

Wendy's has brought back its bacon portabella melt on brioche for a limited time.

Popeyes Coca-Cola holiday collector cups return

November 18, 2014

Popeyes Louisiana Kitchen announced today the release of four new Coca-Cola limited edition holiday collector cups. The cups are free with any 32 oz. beverage…

Sonic franchisee's marketing shift doubles sales of LTO burger

by Alicia Kelso — Editor, QSRWeb.com

Kergan Brothers' Who Dat burger joins its Rajin' Cajun burger as a football season LTO, generating higher ticket and traffic counts.

LivingSocial adds communication platform for merchants

November 17, 2014

LivingSocial has launched Connect, a communications toolkit for merchants to engage and build relationships with customers acquired through its platform.

Subway offering $2 subs for limited time

November 17, 2014

Subway has kicked off its $2 holiday customer appreciation promotion in which guests can order the 6-inch cold cut combo or 6-inch meatball marinara sub for $…

Ice cream sandwich concept names marketing manager

November 17, 2014

CREAM, a San Francisco-based dessert franchise that specializes in ice cream sandwiches, has announced the appointment of Helen Gutierrez as marketing manager.

Taco Bell wants college students to think of brand as 'cool friend'

November 17, 2014

Taco Bell has teamed up with ESPN to create the college football playoffs' first "official student section." According to Forbes, Taco Bell signed a multiyear…

Tim Hortons launches pay-it-forward campaign for holiday season

November 17, 2014

Tim Hortons' annual holiday cups have arrived and feature a hashtag for the first time: #WarmWishes. 

Digital Screenmedia Association and NEC to host menu board webinar

November 17, 2014

The webinar will cover the value of menu boards, interactive screens, mobile payments and proximity marketing.

Krispy Kreme adds two Danish varieties to retail lineup

November 14, 2014

Krispy Kreme Doughnuts added two Danishes to its retail lineup. The individually wrapped Apple Danish and Raspberry Danish are both available now at…

Subway signs MLB MVP to 'Famous Fan' roster

November 14, 2014

Subway has added 2014 MVP and Cy Young award winner Clayton Kershaw to its "Famous Fan" roster. Kershaw joins current Famous Fan and 2014 co-MVP Mike Trout as…

Taco Bell introduces dipping tacos

November 14, 2014

Taco Bell will introduce its new Rolled Chicken Tacos on Nov. 20.

Arby's adds three Black Angus steak sandwiches

November 14, 2014

In continuation of its "Meatcraft" campaign, Arby's has rolled out three new steak sandwiches. According to news release, each feature USDA choice, top round…

Popeyes cites 'superior' real estate focus as driver of new unit profit growth

by Alicia Kelso — Editor, QSRWeb.com

The chain outperformed the overall QSR category by 6 percentage points in Q3.

Tillster CEO: Restaurant industry in first phase of mobile payments

by Alicia Kelso — Editor, QSRWeb.com

The technology should have maximum utility for consumers, such as ordering and loyalty; payment alone isn't enough.

Jack in the Box kicks off annual Big Brothers Big Sisters holiday fundraiser

November 13, 2014

Jack in the Box restaurants today announced its annual holiday fundraiser benefiting Big Brothers Big Sisters. For $1, plus tax, guests may purchase a…

Next up for QSR: Adaptive drive-thru digital menu boards

Given that almost two-thirds of sales come from drive-thru customers, this segment represents the single largest opportunity to improve revenues and…