McDonald’s launches Mario Bros.-themed Happy Meals

July 14, 2014

McDonald’s restaurants in Los Angeles celebrated the brand’s partnership with Nintendo of America and Mario Bros.-themed Happy Meal program last week. Kids…

Mobile CRM is a game changer that puts every restaurant on an even playing field

by Jitendra Gupta — Mobile CRM Director, Punchh

Heavy users of a brand do respond to rewards, but most customers prefer nuanced benefits, like special status as a VIP who gets access to private promotions.

Taco Bell jumps on protein bandwagon with Power Cantina launch

by Alicia Kelso — Editor, QSRWeb.com

The new menu, and the marketing strategy behind its launch, is geared toward the 18 to 34 age group.

Extreme Pita launches two new beverages

July 11, 2014

Extreme Pita announced the launch of two new beverages in restaurants at participating locations in Canada and the U.S. The beverages will be offered in one…

Carl’s Jr., Hardee’s spotlight healthier menus via new websites

July 11, 2014

Sister chains Carl’s Jr. and Hardee’s are known for products such as the Western X-Tra Bacon Cheeseburger, the Big Chicken Fillet Sandwich and Philly…

Wendy’s goes after Millennials with ‘90s nostalgia, Spotify partnership

July 11, 2014

Wendy’s #PretzelLoveSongs campaign officially released a new video from R&B group Boyz II Men this week, promoting the return of the brand’s pretzel bacon…

JetBlue veteran named as Popeyes new VP of corporate communications

July 10, 2014

Popeyes Louisiana Kitchen has named Todd Burke as vice president of Corporate Communications. Burke will lead internal and external strategic communications…

Wienerschnitzel marks anniversary with 61-cent dogs

July 10, 2014

In honor of National Hot Dog Month and Wienerschnitzel’s 53rd anniversary, the company will offer 61-cent chili, mustard and Kraut dogs on July 20. The…

School’s Out for Sliders? Alice Cooper now a White Castle hall of famer

July 9, 2014

White Castle has inducted “shock rocker” Alice Cooper into its Cravers Hall of Fame. Cooper’s 2014 All Bad Things tour recently stopped in White Castle’s…

Marble Slab hosts BOGO happy hour for Ice Cream Day

July 9, 2014

Marble Slab Creamery locations in Canada will host a buy-one-get-one-free happy hour promotion to celebrate that country’s National Ice Cream Day July 20 from…

Baskin-Robbins’ TV ads score high for second quarter in a row

July 9, 2014

For the second quarter in a row, Ace Metrix, a TV and video ad analytics firm, has ranked Baskin-Robbins’ creative as the top scoring ads in the QSR category.

DQ’s crowdsourced S’mores commercial contest enters final stage

July 9, 2014

Dairy Queen has selected the three finalists for its S’mores Song Music Video Contest. From now through July 18, DQ fans can vote for their favorite entry on…

Carvel celebrates the past with modern shoppe design

by Alicia Kelso — Editor, QSRWeb.com

Digital menu boards have been added to draw more attention to the brand's signature treats.

Cousins partners with Johnsonville to launch two brat subs

July 8, 2014

Cousins Subs has teamed up with fellow Wisconsin-based company, Johnsonville Sausage, to offer two new subs, the Wisconsin Steak & Brat on Italian bread…

Washington Subway restaurants raising funds for mudslide victims

July 8, 2014

Subway restaurants in the Seattle/Tacoma areas of Washington state are partnering with the Oso Chapel Mudslide Disaster Relief Fund to provide support to…

Yogurtland creates vacation-inspired flavors for summer promotion

July 8, 2014

Yogurtland has launched its Ultimate Summer promotion, featuring “vacation-inspired” flavors.  

Agilysys expands restaurant solution to include loyalty, payment gateway

July 8, 2014

Agilysys Inc., a provider of IT and hospitality software and services, announced it has expanded its rGuest product offering to include solutions for online…

A peek at Carvel's new shoppe design

To mark the brand's 80th anniversary, it has launched a modernized look.

A framework for measuring and monitoring mobile app loyalty

Even the most loyal customer evaluates every touch point and interaction with a business.

Jason Priestley returns for Tim Hortons Dueling Donuts contest

July 7, 2014

Tim Hortons Dueling Donuts is back for a second year, with Actor Jason Priestly returning as a judge. The contest kicks off today and runs for seven weeks. At…