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Marketing News & Media

Captain D's launches new brand campaign

February 16, 2012

Under the leadership of newly named Chief Marketing Officer Jonathan Muhtar, alongside new agency of record TM Advertising, Captain D's has launched a branding…

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Commentary: Pinterest offers restaurants another way to communicate with customers

Editor's note: This post was originally published on SmartBlog on Restaurants. For more foodservice news, sign up for Restaurant SmartBrief.

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Sonic reaches out to Hispanic consumers with new bicultural website

February 14, 2012

Sonic, America's Drive-In, is reaching out to the fast-growing Hispanic demographic with its new bicultural website.

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SI swimsuit model Kate Upton stars in CKE Restaurants' commercial

February 14, 2012

CKE Restaurants, parent company of Carl's Jr. and Hardee's brands, today released behind-the-scenes footage of its new commercial shoot starring Kate Upton…

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KFC sharing secrets to fans on Facebook, Twitter

February 13, 2012

Beginning today, KFC will give away hundreds of gift certificates to fans who stay alert to "secret" posts from KFC's Twitter handle (@kfc_colonel) and…

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McDonald's crowns top DJ in Flavor Battle

February 13, 2012

A panel of celebrity DJ judges crowned San Francisco-based DJ Risk One as the 2012 Flavor Battle Champion. The 2012 McDonald's Flavor Battle DJ competition…

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QSRs ready for Valentine's Day rush

by Alicia Kelso — Editor, QSRWeb.com

Heart-shaped doughnuts, biscuits on the menu.

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Survey: Dunkin' Donuts coffee fans are the most loyal

by Alicia Kelso — Editor, QSRWeb.com

McDonald's, Subway tie atop the QSR category for most loyal fans.

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Burger King offering two February deals

February 10, 2012

Burger King is offering two deals for February – one that provides an opportunity to try a new variation of its breakfast sandwiches, and another that features…

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Breakfast, coffee, marketing initiatives push Dunkin' Brands profits up

by Alicia Kelso — Editor, QSRWeb.com

Dunkin' Brands Group Inc., parent company of Dunkin' Donuts and Baskin-Robbins, reported its fourth quarter and full year 2011 financial results, including a…

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McDonald's teams up with Build-A-Bear for Happy Meal promo

February 9, 2012

Build-A-Bear Workshop, an interactive entertainment retailer of customized stuffed animals, has announced the continuation of its relationship with McDonald's…

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Wendy's kids' meals to include Baby Genius board books

February 9, 2012

Genius Brands International Inc. has partnered with The Wendy's Company to offer Baby Genius premiums for the under 3 age group in Wendy's Kids' Meals…

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Tim Hortons introduces special edition NHL Tim Cards

February 9, 2012

Canadians have a new way to show support for their favorite NHL team through the new, limited time special edition Tim Cards at Tim Hortons. All 30 NHL teams…

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Jack in the Box launches Fish Combo Meal

February 9, 2012

Just in time for the Lent season, Jack in the Box restaurants are offering a Fish Sandwich Combo for $2.99, plus tax, for a limited time.

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Subway 's Women's Heart Health promo features Michael Phelps' mom

February 8, 2012

The Subway restaurant chain has announced that Debbie Phelps, mother of multiple Olympic gold medalist swimmer Michael Phelps, is the newest Subway "Famous…

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McDonald's delivers a strong January

February 8, 2012

McDonald's Corp. has announced global comparable sales growth of 6.7 percent in January.

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Baskin-Robbins names online flavor creation winner

February 7, 2012

Thousands of ice cream enthusiasts throughout the country competed to win Baskin-Robbins' second annual Online Flavor Creation Contest. This year's winner is…

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Subway names new digital agency of record

February 7, 2012

MediaCom has been chosen to head up Subway Restaurants' domestic digital advertising duties, including search, mobile and display ads.

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Five keys to creating great customer experience

by Alicia Kelso — Editor, QSRWeb.com

NAPICS speaker discusses how great service can make up for mediocre food.

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Whataburger adds chicken fajita taco to permanent menu

February 6, 2012

Whataburger has launched a Chicken Fajita Taco, the newest permanent addition to the chain's menu.

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