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Marketing News & Media

Burger Wars will heat up again

by Barry Klein — Marketing Directo, Go Roma

Wendy's and Burger King have the right leadership in place to get back to positive sales and competitiveness.

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Jersey Mike's passes Komen fundraising goal

November 13, 2011

Jersey Mike's recently made two big charitable donations, including $1.1 million to the Susan G. Komen For the Cure organization, and $100,000 to Wreaths…

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McDonald's new contest focuses on french fries

November 13, 2011

To celebrate its Zagat-winning french fries, McDonald's has kicked off its "You Want McDonald's Fries With That" contest and weekly drawing for a chance to win…

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Sonic's Limeades for Learning sets record

November 13, 2011

Sonic Drive-In customers voted in record numbers for this year's Limeades for Learning initiative, resulting in 1,471 projects funded and $714,230 in donations.

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Popeyes brings back Cajun Style Turkeys

November 13, 2011

Popeyes Louisiana Kitchen is again offering its Cajun Style Turkeys through December, or until supplies last.

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Giveaway promotions abound for veterans

by Alicia Kelso — Editor, QSRWeb.com

November 10, 2011

According to new research from the National Restaurant Association, 75 percent of Americans say they would be more likely to choose a restaurant that…

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Subway development company raises $300K for diabetes

November 10, 2011

The staff of McLean, Va.-based Subway Development Corporation of Washington (SDC) recently hosted their 14th annual Charity Golf Tournament, with proceeds…

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Jack in the Box launches ornament fundraiser

November 9, 2011

Jack in the Box restaurants is now selling limited-edition $1 ornaments featuring a Jack-style head wearing a green and white cap and pointy elf ears.

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McDonald's launches Spanish Twitter account @MeEncanta

November 9, 2011

McDonald's USA is expanding its social media strategy with the launch of @MeEncanta, the chain's official Twitter handle focused on its growing number of…

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Burger King's earnings receive international boost

by Alicia Kelso — Editor, QSRWeb.com

November 9, 2011

Burger King Holdings Inc. released results for its third quarter 2011 that included a system-wide comparable sales increase of 1.6 percent driven by its…

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Culver's launches Hometown Hall of Fame contest

November 8, 2011

Culver's has launched its first Hometown Hall of Fame Contest. From now through Dec. 5, guests are encouraged to share a story of their ideal local hero for a…

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White Castle's short film contest inspired by Harold & Kumar

November 8, 2011

White Castle and the New York Film Academy have kicked off a short film contest inspired by New Line Cinema's new film "A Very Harold & Kumar 3D…

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Dunkin' Donuts new sponsorship taps into Latin fan base

November 8, 2011

Dunkin' Donuts has announced a new sponsorship with Universal Music Latin Entertainment (UMLE) to be the exclusive coffee provider of Noche de Estrellas…

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Earnings call: Wendy's gears up for 'mid-tier' burger launch

by Alicia Kelso — Editor, QSRWeb.com

Third quarter takes a hit from Arby's sale; however revenues and transactions up.

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Specialty seasonal drinks added to McDonald's McCafe lineup

November 7, 2011

McDonald's USA has added two new beverages to its McCafe beverage line – Peppermint Mocha and Peppermint Hot Chocolate.

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Sonic launches Toaster Melt sandwiches

November 7, 2011

Sonic has added two new Toaster Melt Sandwiches to its menu during November and December.

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Papa Murphy's promotes Wendy's veteran to CEO

November 7, 2011

Just five months after being named president, Papa Murphy's International has promoted Ken Calwell to the chief executive officer position, effective Dec. 31.

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Baskin-Robbins introduces hot chocolate flavor

November 6, 2011

Baskin-Robbins has introduced Winter Chocolate Marshmallow as its November flavor of the month, featuring rich hot chocolate-flavored ice cream with a whipped…

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Captain D's launches white fish entrée, charity campaign

November 6, 2011

Captain D's has launched the new Southern Style White Fish dinner, its biggest fish to date. The dinner is $4.99 and includes two sides and Captain D's hush…

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Burger King's new Crown Program enhances family mealtime

by Alicia Kelso — Editor, QSRWeb.com

BKC establishes fund to support various charities.

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