Marketing News & Media
Restaurants ready for Halloween weekend
by Alicia Kelso — Editor, QSRWeb.com
One in five Americans expected to order takeout or delivery; QSRs showcase themed LTOs.
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NRA recaps recent victories at FCES 2011
Nutrition, menu labeling, marketing to kids are areas in which the foodservice industry has gained ground.
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Ignite launches web-based local marketing solution
October 24, 2011
Ignite Local Marketing today launched the Ignite Engine, a Web-based toolkit that educates and empowers store managers of quick-service and fast casual…
read nowEl Pollo Loco brings back chicken carnitas
October 23, 2011
Because of popular demand, El Pollo Loco has reintroduced its Chicken Carnitas and Chicken Tamales.
read nowThe McRib returns to McDonald's menus
October 23, 2011
The fan-favorite McRib is back beginning today for a limited time in all participating McDonald's restaurants.
read nowBK launches Chef's Choice Burger
October 23, 2011
Burger King today introduced its new BK Chef's Choice burger nationwide. The 5.5-ounce, flame-grilled burger features 100-percent ground chuck and is topped…
read nowPopeyes' crawfish is back for a limited time
October 23, 2011
Popeyes is bringing back its Louisiana-inspired Annual Crawfish Festival for the third year. To celebrate, Popeyes' menus will feature a variety of Crawfish…
read nowDunkin' Donuts brings back spooktacular offerings
October 19, 2011
As Halloween approaches, Dunkin' Donuts has brewed up a bewitching selection of treats to help guests celebrate the season.
read nowLivingSocial taps more expensive restaurant deals
October 17, 2011
Online deals site LivingSocial is launching a new service called LivingSocial Gourmet, aimed at foodies. According to Foxnews, the invitation-only service…
read nowArby's 'Good Mood Food' named one of the worst ads
October 17, 2011
Arby's new marketing campaign, featuring the "Good Mood Food" original song, was named one of the worst ads in America by Consumerist.com.
read nowPerka unveils cardless loyalty iPod platform
October 17, 2011
Perka has unveiled a new cardless loyalty marketing platform that runs on an iPod, enabling small businesses to connect with customers via their mobile phones…
read nowYogurtland goes pink for partnership with Avon Foundation
October 17, 2011
Yogurtland has announced a partnership with the Avon Foundation for Women to support breast cancer awareness. The brand will support the partnership with a…
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Popeyes' brand refresh featured in graphic design exhibit
October 17, 2011
Popeyes Louisiana Kitchen, a division of AFC Enterprises Inc., will be featured as one of the 15 most relevant and successful brand refreshes in the past few…
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KFC adds bacon to Famous Bowls
October 17, 2011
KFC has added a new layer to its Famous Bowls: smoky bacon.
read nowMcTV: McDonald's rolling out digital in-store channel
October 16, 2011
McDonald's Channel, a digital television network featuring original, local content for in-store customers, is set to roll out at McDonald's units in California.
read nowTaco Bell names new CMO
October 13, 2011
Yum! Brands has named a new chief marketing and innovation officer for its biggest brand, Taco Bell, shortly after offering some turnaround plans for the chain.
read nowDunkin' Brands honors America's 'Super-Soldiers'
October 12, 2011
Dunkin' Donuts and Baskin-Robbins have named Alfonso S. of Walker Valley, N.Y. as the grand prize winning Super-Soldier in a contest inspired by Marvel…
read nowTaco Cabana establishes initiative to support military families
October 12, 2011
Taco Cabana has established an initiative focused on honoring members of the military and their families. As part of the new campaign, all Taco Cabana…
read nowWhite Castle inducts Cravers into Hall of Fame
October 12, 2011
On Oct. 20, White Castle is inducting 12 dedicated Cravers from six states into its Cravers Hall of Fame. Hundreds of applications were submitted for the…
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Study: QSR Hispanic advertising up in 2010
by Alicia Kelso — Editor, QSRWeb.com
The Association of Hispanic Advertising Agencies study found that the percent of ad-spend allocated to Hispanic markets is an important determinant of a…
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