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Marketing News & Media

TCBY launches three new seasonal flavors

August 30, 2011

TCBY has added Caramel Supreme soft serve to its core menu, in addition to Red Velvet Cake, which was initially a limited-time only offering that earned a…

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Urbanspoon and Zagat form content partnership

August 30, 2011

Urbanspoon, a mobile restaurant app, has signed a content deal with Zagat, provider of user-generated content, as well as restaurant ratings and reviews.

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Church's Chicken customers get poetic

August 29, 2011

In honor of Church's Chicken Sandwich Celebration, the chain is asking fans to express their feelings for their favorite sandwich.

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Cold Stone Canada launches Tim Hortons-inspired flavor

August 28, 2011

Cold Stone Creamery locations in Canada have rolled out the Tim Hortons Double Double ice cream flavor.

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Whataburger rolls out Green Chile Double burger

August 28, 2011

After receiving positive customer response during a regional launch last year, Whataburger is introducing its Green Chile Double burger systemwide. The…

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Sonic opens annual Limeades for Learning campaign

August 28, 2011

Sonic Drive-In has officially launched its 2011 Limeades for Learning campaign. This is the third year the chain has supported the cause, which raises money…

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Taco Bell CMO resigns

August 28, 2011

David Ovens, chief marketing officer for Taco Bell Corp., has announced his resignation, citing personal reasons.

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Burger King Canada introduces Chicken Tenders

August 28, 2011

Burger King Restaurants of Canada Inc. is celebrating the introduction of a four-piece Chicken Tenders package by offering the option for $1.

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Will Groupon be the next Pets.com?

by Nate DaPore — President and CEO, PeopleMatter

Groupon continues to be front and center in the foodservice industry. A day doesn't go by where I don't hear the name Groupon from an operator, see an RSS feed…

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Marble Slab and MaggieMoo's combined into one concept

by Alicia Kelso — Editor, QSRWeb.com

Marble Slab Creamery and MaggieMoo's Ice Cream and Treatery are being combined into one concept. The new model will remain under the Marble Slab Creamery name…

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White Castle's Autism Speaks campaign nets $1 million

August 24, 2011

White Castle's fundraising campaign for Autism Speaks has raised $1,006,000 in just over 18 months.

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KFC Australia drops kids' meal toys

August 24, 2011

As of this week, the 600 KFC units in Australia will no longer include toys in its kids' meals, the company announced.

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McDonald's launches Skechers' Twinkle Toes Happy Meals

August 24, 2011

McDonald’s U.S. and Canada restaurants will roll out a three-week Happy Meal promotion Aug. 26 featuring Twinkle Toes by Skechers.

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Web Strategy author to keynote Foodservice Social Media Universe

August 24, 2011

Social technology and interactive media expert Jeremiah Owyang will deliver the opening keynote address for the inaugural Foodservice Social Media Universe…

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ONOSYS launches Facebook online ordering application

August 23, 2011

A restaurant ordering platform via Facebook is now available from Cleveland-based ONOSYS, a provider of mobile and online ordering systems.

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Taking advantage of location-based social media

Restaurants are leveraging "check-in" technology to reach more customers.

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Burger King’s new ad campaign is spot on

by Alicia Kelso — Editor, QSRWeb.com

As part of the chain’s new target demographic, a focus on food instead of the mascot is appealing.

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Social media: Part 2 - devices and their virtues

by Lori Walderich — CMO, Top That! Pizza

If you've read part 1 of this series, you'll probably remember the picture I drew of the typical social media user: A woman, middle-age or approaching it…

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Tim Hortons signs sponsorship deal with Toronto Blue Jays

August 22, 2011

Two Canadian icons – the Toronto Blue Jays and Tim Hortons – are teaming up in a new sponsorship deal that will include two kiosk outlets at the baseball…

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TCBY marks 30th anniversary with Facebook Sweepstakes

August 22, 2011

TCBY was founded in 1981 and has been celebrating its 30th anniversary throughout the year with new flavors and contests.

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