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Marketing News & Media

Chick-fil-A among chains testing sweet potato fries

May 2, 2011

Chick-fil-A is testing sweet potato waffle fries beginning this week in the Philadelphia market.

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Baskin-Robbins strikes gold with new flavor

May 2, 2011

Baskin-Robbins has rolled out its newest flavor for May: the Golden Oreo Gold Rush. May's Flavor of the Month blends lemon custard ice cream and Oreo icing…

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Executive Summary: Restaurant State of the Industry Report 2011, Part I: Food and Beverage

This Executive Summary, written by Fast Casual editor Valerie Killifer, summarizes the findings of the new 109-page report "Restaurant State of the Industry…

Presented by FastCasual.com

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New Mountain Dew Coolatta now available at Dunkin’ Donuts

May 1, 2011

Dunkin' Donuts is doing the Dew in a whole new way. The chain has partnered with PepsiCo to introduce the new Mountain Dew Coolatta at restaurants nationwide.

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Carl’s Jr. and Hardee’s launch Stars for Troops Campaign

May 1, 2011

CKE Restaurants Inc., parent company to Carl's Jr. and Hardee's restaurant chains, launches the Stars for Troops fundraising campaign this week at…

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White Castle marks 90th birthday throughout May

May 1, 2011

White Castle continues to celebrate its 90th anniversary throughout May by also marking National Hamburger Month with special promotions and events.

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West Coast Subways launch Fit to Fight Hunger

May 1, 2011

Nearly 1,600 Subway restaurants in California, Nevada and Hawaii are joining together for the Fit to Fight Hunger project, which supports local food banks and…

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Chains use blogs to offer a kitchen perspective

by Alicia Kelso — Editor, QSRWeb.com

Arby's, Dunkin' Donuts now featuring a behind-the-scenes look from a culinary point-of-view.

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McDonald’s hiring day yields 62K new employees

April 28, 2011

McDonald's nationwide "hiring day" on April 19 landed about 1 million applications and yielded 62,000 new employees for both part- and full-time positions.

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Bojangles' celebrates South Carolina teachers

April 28, 2011

Bojangles' will sponsor a fundraiser from May 16 through May 29 to celebrate South Carolina Teacher Appreciation Month.

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Cold Stone Creamery rolls out cheesecake for Mother’s Day

April 27, 2011

Moms in Canada will be able to experience a special treat now through May 8. A Cheesecake Named Desire will be available at all co-branded Tim Hortons…

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Chicken wars heat up: Church’s claims taste test win over Popeyes

April 27, 2011

Quick-service competition has historically been about burger wars, but don't count out the feisty chicken chains.

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Six Benefits to Marketing at the POS

Digital technology helps turn customers’ ordering uncertainty into revenue.

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Krispy Kreme rolls out Oreo Cookies & Kreme

April 26, 2011

Krispy Kreme has added Oreo Cookie pieces to its doughnuts and Chiller drink for the new Cookies & Kreme line, available through June 26.

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Taco Cabana brings back brisket line

April 26, 2011

Taco Cabana has re-introduced a line of hickory-smoked brisket tacos, a twist on traditional Texas BBQ. The item debuted as a limited-time offering last year.

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Carl’s Jr., Hardee’s new ad campaign reinforces identity

April 26, 2011

CKE Restaurants' Carl's Jr. and Hardee's aren't necessarily known for embracing subtle, conservative ad campaigns. Their latest promotion is no different.

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Subway, Starbucks leapfrog Burger King, Wendy’s in sales

April 26, 2011

Specialty coffee drinks and sandwiches have officially become an American staple alongside burgers and shakes. Technomic's listing of the top 500 restaurant…

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Dubai Wendy’s, Domino’s tap same AOR

April 25, 2011

Worldwide Partner's Dubai-based Focusadvertising has been tapped by both Domino's Pizza and Wendy's to be the agency of record for the Middle East and North…

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Pittsburgh Ronald McDonald House gets fundraising boost

April 25, 2011

Equitable Gas Company has launched its Fueling Your Day With Love Campaign in conjunction with the Ronald McDonald House Charities (RMHC) of Pittsburgh and…

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Popeyes offering buy-one-get-one-free deal

April 25, 2011

To continue its celebration of beating KFC in a national taste test in August, Popeyes is offering customers a buy-one-get-one-free deal from now through May…

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