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Marketing News & Media

Top online COVID-19 coverage for QSRs: From borrowing options to menu must-haves

by S.A. Whitehead — Food Editor, Net World Media Group

Need guidance on how to get a loan without the help of a traditional bank? Wondering about your QSR's coffee sales in a pandemic-wary world? This review of…

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Sonic announces 'hot' LTO + cool $1M to Limeades for Learning

May 4, 2020

Sonic Drive-In is putting some spice into its latest LTO, while putting funds into education through its two latest endeavors: a Queso Burger LTO and $…

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From 5-pound burrito to Zoom party backgrounds, brands deliver Cinco de Mayo at home

May 4, 2020

Cinco de Mayo this Tuesday is ushering in lots of Mexican-themed specials — this year geared toward the stay-at-home audience — at brands nationally, including…

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Taco John's hires new CMO

May 1, 2020

Taco John's, a QSR with more than 400 locations in 22 states, has selected Barry Westrum to serve as chief marketing officer effective May 4, according to a…

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QSR DIY kits: Cure for COVID-19-induced 'cabin fever?

Taco shops want you to toss taco parties, while ice cream parlors hope their do-it-yourself sundaes will melt your heart. DIY kits are proving to be a new…

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Nathan's Famous tech transformation: Serving customers 'where, when and how' they want it

by S.A. Whitehead — Food Editor, Net World Media Group

After a solid 102 years in existence, Nathan's Famous — one of the few U.S. brands around for the last pandemic in 1918 — has made a timely tech transformation…

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Sonic sees download surge with mobile messaging pilot

April 23, 2020

Sonic Drive-In said it generated five times as many app downloads in a recent pilot messaging campaign as the brand's previous MMS campaign, while showing a…

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Checkers/Rally's CEO predicts post-pandemic fast food resurgence + Lavu CEO on QSRs' digital path forward

by S.A. Whitehead — Food Editor, Net World Media Group

Checkers/Rally's CEO Frances Allen explains why all that uber-healthy plant-based food that was so hot pre-pandemic in the U.S., could get a lot more…

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Wendy's proclaims a 'GroupNug' with free chicken Friday

April 21, 2020

Wendy's will give away free four-piece chicken nuggets to drive-thru customers this Friday nationwide in what the brand has dubbed its GroupNug, a news release…

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Track these 4 website stats to perk up profits

by Peter Ruchti

Mine the data in these four key website indicators to get the vital operational insights needed to deliver optimal business returns for your QSR.

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COVID-19 liability protection for restaurateurs + Edible Brands' new QSR

by S.A. Whitehead — Food Editor, Net World Media Group

Is your brand making the moves now to prevent COVID-19-related liability claims later? Today's podcast features two Messner Reeves LLP attorneys' expert…

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3 branding experts weigh in on QSR bond-building, mid-pandemic

by Martha Lucius — Restaurant Strategist, marthalucius.com

Customer connection has perhaps never been as key to brand survival as it is now. Here, three experts specializing in this form of communication give their…

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'Free fries' fast -- tough to say, easy to get at Steak 'n Shake

April 9, 2020

Steak 'n Shake is now providing a free order of French fries to each customer as part of the company's "We're All Essential" campaign first launched March 2…

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Edible adds vegetables

April 8, 2020

Atlanta-based QSR, Edible is back again this month with a new vegetable bundle, on the heels of the brand's Fresh Fruit Produce Box introduced last month.  

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6 QSR business-boosting online options

by Peter Ruchti

Your website can be your QSR's best friend as the days of restrictions from the pandemic roll on. Here are 6 ways some of our company's restaurant clients are…

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Nathan's Famous does a tech makeover, sees impressive test results

April 7, 2020

Nathan's Famous, Inc. has more than 100 years of tradition behind it, but that hasn't stopped the brand from overhauling its technology from top to bottom. The…

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Burger King, Popeyes, Tim Hortons company CEO lays out COVID-19 response

Restaurant Brands International CEO Jose Cil sent an information-filled letter to the system, media and investors to provide a look at the many levels the…

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5 ways QSRs can build a bridge to the 'other side' of COVID-19

by Jimmy Oliva — CEO, Ordereze

Amidst the COVID-19 pandemic, the name of the game is sustaining business for many, if not most, QSR operators. Here are five ways to build your bridge to the…

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Yelp findings show consumer interests in pandemic-stricken US

March 25, 2020

Yelp released its Coronavirus Economic Impact Report that shows some consumer trends developing amidst the nation's fight against COVID-19 infections…

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Online service launched for COVID-19 communications help

March 25, 2020

Despite, and also because of, the restrictions placed on restaurant businesses by the fight to end the spread of COVID-19, operators must continue to…

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