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Marketing News & Media

Will Burger King, Popeyes meatless + chicken sensations stand test of time?

by Jason Altman — Senior Director of Equity Insights, 1010data

Restaurant Brands International, the owner of the Burger King and Popeyes brands, was busy last year rolling out two QSR sensations in August, including Burger…

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Taco Bell returns Nacho fries with a kick o' 'chix'

January 24, 2020

Taco Bell is betting that its marketing and menu marvel of 2018 can keep on returning sizzling results in its newest permutation introduced this week that…

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McDonald's welcomes Lunar New Year with red envelopes

January 22, 2020

In February, McDonald's will celebrate the Lunar New Year at the San Francisco Chinese New Year Festival by giving out those traditional lucky red envelopes…

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Reigniting the glow over Michigan's 97-year-old Halo Burger

by S.A. Whitehead — Food Editor, Net World Media Group

Olives on burgers? Ice cream in ginger ale? Saintly looking cows? Yes, you've landed in the Halo Burger zone, a regional burger brand that has regained its…

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Third-party business is booming—but is yours?

Restaurants are becoming more and more dependent on third parties like Yelp, Google and GrubHub to drive business. But these providers sometimes prioritize…

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Panda Express launches fans into Lunar New Year via AR

January 15, 2020

American Chinese QSR, Panda Express, is pulling out all the stops this year to help customers worldwide celebrate the Lunar New Year, this time through the use…

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Roy Rogers charges into branded merch beat

January 14, 2020

Roy Rogers is galloping headlong into the branded merchandise game with its online RoyRogersGeneralStore.com, featuring everything from T-shirts to water…

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Domino's digs into GPUs' data-churning mega-muscle to transform customer experience

by S.A. Whitehead — Food Editor, Net World Media Group

Domino's has discovered a virtual goldmine in the data-handling computer power of a resource once confined to the picture-heavy needs of video gaming — the GPU.

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Restaurant gift card sales strong despite shorter holiday season

January 13, 2020

Although restaurants felt the affect of the shortened 2019 holiday sales season in gift card sales, those sales are still on an upswing, according to data from…

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Best Walk-Through marketing resources of 2019

We’ve gathered our most popular resources from 2019 to help you with your 2020 marketing strategy.

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White Castle loves 'to love you baby' this Feb 14

January 9, 2020

In Columbus, Ohio, the folks at White Castle can smell the chocolate in the air, so they're prepping to get going on one of the QSR's high holy days, the 29th…

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Roy Rogers steps into breakfast with brisket LTO

January 9, 2020

Roy Rogers is taking a tip-toe into breakfast with one of its two new year LTOs, dubbed one of the brand's most "differentiating" in the last year by leaders…

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Taco Bell offering paid sick days, $100,000 GM salaries

Taco Bell is upping the ante on QSR industry employer desirability and packaging sustainability with its 2020 commitments.

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Del Taco talks turkey

January 7, 2020

Del Taco is urging customers to "gobble" up a little something different this January, with a value-based promotional push on ground turkey Del Tacos. The LTO…

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A doughnut brand that helps dieters? Krispy Kreme makes it true

January 7, 2020

A doughnut-maker might seem the last company to get behind New Year's resolutions, but that is indeed what Krispy Kreme said it's doing with its new "Minis.…

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Baskin-Robbins is 'ready for some footb-a-a-a-all!'

January 7, 2020

Baskin-Robbins is pushing football fans to add a little ice cream cake to their game day beer and pizza, since now the brand can customize any cake with any of…

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Burger King tests plant-based sausage as Impossible Foods launches 'pork,' too

January 7, 2020

On the heels of its enormous success with the Burger King Impossible Whopper last year, the world's No. 2 burger chain is now going after diners who pine for…

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Halo Burger pins coffee price to Flint, Michigan temp

January 6, 2020

Flint, Michigan-based Halo Burger is working to not only warm up customers, but help potential customers warm up to the brand by offering all who stop in a hot…

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Subway, Church's put value, portability first in new year offerings

January 3, 2020

With diners nationwide facing empty wallet syndrome after the holidays, many QSRs are starting the new year with value LTOs, beginning with Subway's Fresh…

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A&W's 2019 Disabled American Veterans campaign a record-breaker

January 2, 2020

A&W said today that its campaign to benefit Disabled American Veterans (DAV) took in a recordbreaking amount in 2019 of nearly $175,000. The money was…

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