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Marketing News & Media

Your brand's name in lights, baby!

by S.A. Whitehead — Food Editor, Net World Media Group

As a reader of this website, we know you're probably also an industry expert and leader. You know your stuff. But frankly, you're overlooking one of the best…

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Jan. 14 webinar gives even smallest brands mega-marketing powers

by S.A. Whitehead — Food Editor, Net World Media Group

December 31, 2019

Want to put your brand on the lists of hot dining spots without substantial outlays of cash? Plan to attend this upcoming webinar.

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Top Chinese QSR sued for $30M for allegedly illegally using Bruce Lee's image

December 26, 2019

The daughter of famed martial arts star and actor Bruce Lee is suing a Chinese fast-food chain for $30 million in damages for allegedly using an image of her…

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Burger King makes holiday flight delays 'Impossible' ... kinda

December 18, 2019

Burger King is turning the inevitable into the "Impossible" this holiday travel season, when its Delay Your Way promises to give flight-delayed travelers free…

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What wowed QSRweb readers in 2019

by S.A. Whitehead — Food Editor, Net World Media Group

From major C-suite changes at major QSRs, to everything and anything about the delivery game in quick-service, the top stories "of the year that was" on…

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El Pollo Loco paints the (home)town red...yellow... blue...

December 16, 2019

In the brand's ongoing efforts to celebrate and spread the many facets of the Hispanic culture, El Pollo Loco has commissioned a series of murals on its Los…

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Dunkin', Baskin-Robbins win big in PETA's 2019 Libby Awards

December 11, 2019

Dunkin' and Baskin-Robbins were the winners of PETA's 14th annual Libby Awards. "Libby" is short for "liberation" — as in "animal liberation" and the awards…

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McDonald's adds tech to 'round up' purchases to support Ronald McDonald Houses

by S.A. Whitehead — Food Editor, Net World Media Group

You might call the position McDonald's recently found itself in something like "When the need-meeter needs help." Donations have been way down for Ronald…

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Firehouse Subs CEO on surging sandwich sector quality + pleasant surprises

by S.A. Whitehead — Food Editor, Net World Media Group

Sometimes — when the restaurant gods are smiling on a brand — a new store prototype not only delivers on its objectives, but produces a whole new benefit or…

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KFC scented firelogs ... going, going, maybe gone

December 5, 2019

By the time you read this, KFC's supply of 11 Herbs & Spices firelogs may be gone, if this holiday season is anything like last year when the…

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How to (successfully) plant your brand's feet in meatless ground

by Andrew Rosenbloom — Director of Marketing, Consolidated Concepts

Meeting the meatless-alternative customer's growing demands for fantastic flavor, healthful ingredients and beautiful presentation can be especially…

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Roy Rogers partners with Singer EVI for expansion-oriented kitchen improvements

December 5, 2019

Western-themed QSR, Roy Rogers Restaurants, has inked a partnership deal with Singer EVI to provide equipment fulfillment and kitchen design support for…

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Black Friday restaurant gift card sales nearly 10% higher this season

December 4, 2019

A Paytronix analysis of Black Friday restaurant gift card sales reveals a 9.73% increase compared to last year and sales for the holiday shopping weekend…

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McDonald's dives deeper into branded merch with dedicated website

December 4, 2019

Any QSR restaurateur who ever wondered whether side lines of merchandise are proving profitable need look no further than the storied Golden Arches of…

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QSR end-of-year campaigns roll out red (+ green) carpet for customers

by S.A. Whitehead — Food Editor, Net World Media Group

From white-bearded nutcrackers to coffee-scented candles, QSRs are whispering sweet little nothings into their customers' ears this time of year in the form of…

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Sonic gets repeatedly cheesy with burger LTO

December 2, 2019

Triple the cheese, double the meat — that's the promise of Sonic's new Biggie Cheese, a super-dairy-fied burger that features two all-beef patties, three…

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Chick-fil-A holiday campaign emphasizes a gift few have enough of

November 27, 2019

This holiday season, Chick-fil-A is honing in on the one thing nobody has these days — time — to star in its holiday campaign that encourages people to wrap up…

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Roy Rogers fills new consumer care manager role

November 27, 2019

Roy Rogers Restaurants has selected John Giffin, a former commercial cleaning service executive, to fill a newly created post of consumer care manager at the…

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QSR Conundrums: Taming that booming 'order-online, pickup in-store' business

by S.A. Whitehead — Food Editor, Net World Media Group

In this first of a new QSRweb bimonthly series, QSR Conundrums, our experts give their best thoughts on new ways to handle a relatively new "problem" of…

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From booze in tea to oysters in bags, academia takes a turn at 2020 trend predictions

by S.A. Whitehead — Food Editor, Net World Media Group

Data analysts and marketers have long held the title of food trend prediction pros. But now some of the academics and agricultural specialists are looking into…

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