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Marketing News & Media

Mmmm! Starbucks does black-and-slimy UK offering

October 22, 2019

Black with green slime may not be the description just about any caffeine-seeking thirsty soul would seek, but that is indeed the description of U.K.

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A&W is sprouting up a plant-based burger, CEO says on QSRweb podcast

by S.A. Whitehead — Food Editor, Net World Media Group

A&W's turnaround CEO Kevin Bazner goes one-on-one with QSRweb Editor Shelly Whitehead on today's podcast to break some news on the brand's rollout of the…

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Wendy's Carolinas-only LTO heats up fall

October 18, 2019

Wendy's has brought back it Carolina Classic Burger LTO, but specifically to its North and South Carolina locations, a news release said. The special item…

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KFC promotion sends 528 wings each to 500 diners' doors

October 17, 2019

KFC is pushing its newly introduced Kentucky Fried Wings with a special $75 promotional package available for 500 customers, which essentially sends 528 wings…

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When digital menu content distracts from the goal

From menu animations that flash by at the speed of light, to the laborious customer experience of printed menus, there's got to be a better way.

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Fancy Foods shows' host rebrands, widens membership

October 15, 2019

The 67-year-old Specialty Food Association — representing 3,800 member companies in the $148 billion specialty food industry — is itself rebranding. The SFA…

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What to do when franchisees go rogue

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

As franchise organizations expand, they oftentimes find it makes sense to allow franchisees some freedom in how they market the brand. But knowing how much…

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POS marketing: How data helps restaurants win more repeat business

Restaurant owners and managers are always looking for ways to win more repeat customers. Whether it’s by updating their menu or hosting themed events…

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The Five-Step Recipe for Serving up Delicious & Unified Food Experiences

Every restaurant chain operator knows that simply serving great food doesn’t guarantee success anymore. The biggest element impacting restaurant success today…

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'How Chipotle Turned Free Burritos into Lasting Customer Relationships' focus of Oct 24 free webinar

by S.A. Whitehead — Food Editor, Net World Media Group

Basketball and burritos are a pretty unbeatable mix. But when that duo is also paired with digital engagement as Chipotle did last spring, it is even more…

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Arby's asks 'Would you like meat-emblazoned lederhosen with that?'

October 9, 2019

It's the season of all things lederhosen-wearing and beer stein-bearing, otherwise known as Oktoberfest time. But at Arby's that celebration just didn't have…

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Subway makes 3 marketing leadership moves

October 9, 2019

Subway is making some major moves in its marketing team, today announcing the naming of former Michaels Stores and Pizza Hut CMO Carrie Walsh as its new chief…

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Del Taco doubles up for October

October 7, 2019

Taco Day has come and gone, but Del Taco is still celebrating with an LTO that offers its guests one of its favorite menu items, The Del Taco, at a special…

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McDonald's McRib returns with 'sticky' Instagram campaign

October 7, 2019

McDonald's storied boneless barbecue pork sandwich, the McRib, has returned today as an LTO to more than 10,000 U.S. restaurants, complete with barbecue sauce…

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McDonald's, Grubhub expand to New York, Tristate delivery

October 7, 2019

Today, McDonald's USA and Grubhub announced delivery was expanding across New York and the surrounding Tristate area, which follows their partnership…

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The tongue-wagging 'Wow!' power of Dog Haus + fast casual summit preview

by S.A. Whitehead — Food Editor, Net World Media Group

From the Tae Kwon Dog to the Bad Mutha Clucka, Dog Haus does dogs, sausages and other eats on a whole other plane. Today, Dog Haus Partner for Marketing and…

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McDonald's pushes DoorDash with 1M 1-cent Big Macs

October 1, 2019

DoorDash and McDonald's are giving customers a million 1-cent Big Macs and $1 million in cash to celebrate the partnership of the the two companies, which…

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Church's cranks up its digital game with new agency, leader

September 27, 2019

Church's Chicken has upped its digital game, choosing Austin, Texas-based T3, as its "digital innovation partner" and adding a former social media marketing…

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Del Taco 'falls in' with churro shake, scented oils

September 27, 2019

We watched as KFC's fried chicken-scented sun lotion slipped out of our grip and Dairy Queen's Blizzard-scented candles blew out in minutes, so why not a…

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Checkers, Rally's choose Mobivity for mobile CX

September 24, 2019

Checkers and Rally's have partnered with Mobivity for mobile customer engagement across the QSR's more than 875 stores nationwide, a news release said.

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