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Marketing News & Media

El Pollo Loco opens 1st Grand Prairie location

December 12, 2016

Citrus-marinated chicken cooked over an open flame grill debuted in Grand Prairie, Texas for the first time, thanks to El Pollo Loco's newest location…

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Santa Central Sunday at White Castle

December 8, 2016

White Castle is setting itself up this Sunday as Santa Central. From 11 a.m. to 2 p.m. at locations nationwide, Santa will stop in for the fifth straight year…

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Everything old is new at original Youngstown Arby's

December 7, 2016

Arby's returned to its roots today in Youngstown, Ohio, reopening across the street from the chain's first location, a 10-seat drive-in unit opened in 1964, by…

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5 ways to attract the under-tapped teen consumer

As the restaurant industry faces among the lowest annual revenues since 2008, the teen market represents a bright spot in future spending. For the restaurant…

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What to learn from DC pizza brand's fake news nightmare

by S.A. Whitehead — Food Editor, Net World Media Group

The potentially brand-ending effects of rumor in the Internet age became painfully evident Sunday when a fake news report connected to Washington D.C's…

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Dunkin' Donuts ends 2016 with a promotional 'bang'

December 6, 2016

New flavors, free coffee and a NHL sponsorship are all signs that Dunkin' Donuts fully intends to go out of 2016 with a marketing "bang." Aside from the bevy…

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McDonald's adds cheese curds in Wisconsin

December 1, 2016

McDonald's has partnered with its cheesiest supplier yet: the Wisconsin Milk Marketing Board, according to a press release. This week, all 290 McDonald's…

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El Pollo Loco debuts mobile ordering app

December 1, 2016

El Pollo Loco's online ordering platform and mobile app, developed in partnership with Olo, has officially launched. According to a press release, it includes…

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Fast Casual Summit: 4 questions restaurant brands must answer

by S.A. Whitehead — Food Editor, Net World Media Group

At last month's Fast Casual Executive Summit outside Los Angeles, restaurant marketing consultant Gerry O’Brion said the difference between winners and losers…

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Villa taps Lauren Liuzzi for digital marketing position

November 29, 2016

Lauren Liuzzi will be Villa Restaurant Group's new communications and digitial marketing strategy manager, according to a press release.  

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Brandmuscle publishes 3rd edition of 'The State of Local Marketing Report'

November 29, 2016

The third edition of The State of Local Marketing Report published several surprising findings and gave a blueprint for success to national and global brands…

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KFC, Pizza Hut, Taco Bell leading Chinese health initiatives

by S.A. Whitehead — Food Editor, Net World Media Group

The Chinese government wants to help its people live longer, healthier lives and has enlisted the support of the nation’s leading fast-food operator, Yum…

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3 steps to choose the right technology

We all know that the amount of investment capital flowing into the food tech space has led to a virtual saturation of new restaurant technology in everything…

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Bridg releases enhanced CRM

November 22, 2016

Bridg announced a new customer relationship management solution, which combines disparate customer data silos, according to a release. Bridg Enhanced CRM…

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El Pollo Loco continues California expansion

November 21, 2016

Chula Vista, California, got some chicken goodness when El Pollo Loco opened its new restaurant on Third Avenue, according to a press release. The unit is…

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Did they just say that? World watches while McDonald's promises to 'make ordering fun'

by S.A. Whitehead — Food Editor, Net World Media Group

McDonald's took one giant leap into its digital future this week, saying it's switching to self-serve order stations and table delivery for all U.S.

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Chick-fil-A stakes its web presence on glories of brand journalism

by S.A. Whitehead — Food Editor, Net World Media Group

Chick-fil-A this week launched a new website that stakes the chain's all-important online future on the potential promotional benefits of content marketing, or…

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Prepare for a run on Krispy Kreme's

November 16, 2016

As parents and bosses everywhere know, sometimes you just have to give an inch. Such is the case today for Krispy Kreme, which after getting deluged with…

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Cinnabon enters grocery stores

November 15, 2016

Groceries, university campuses, convenience stores and other food service outlets now feature Crafted by Cinnabon bakery items, according to a press release.

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