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Marketing News & Media

Ice cream sandwich concept names marketing manager

November 17, 2014

CREAM, a San Francisco-based dessert franchise that specializes in ice cream sandwiches, has announced the appointment of Helen Gutierrez as marketing manager.

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Taco Bell wants college students to think of brand as 'cool friend'

November 17, 2014

Taco Bell has teamed up with ESPN to create the college football playoffs' first "official student section." According to Forbes, Taco Bell signed a multiyear…

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Tim Hortons launches pay-it-forward campaign for holiday season

November 17, 2014

Tim Hortons' annual holiday cups have arrived and feature a hashtag for the first time: #WarmWishes. 

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Digital Screenmedia Association and NEC to host menu board webinar

November 17, 2014

The webinar will cover the value of menu boards, interactive screens, mobile payments and proximity marketing.

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Krispy Kreme adds two Danish varieties to retail lineup

November 14, 2014

Krispy Kreme Doughnuts added two Danishes to its retail lineup. The individually wrapped Apple Danish and Raspberry Danish are both available now at…

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Subway signs MLB MVP to 'Famous Fan' roster

November 14, 2014

Subway has added 2014 MVP and Cy Young award winner Clayton Kershaw to its "Famous Fan" roster. Kershaw joins current Famous Fan and 2014 co-MVP Mike Trout as…

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Taco Bell introduces dipping tacos

November 14, 2014

Taco Bell will introduce its new Rolled Chicken Tacos on Nov. 20.

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Arby's adds three Black Angus steak sandwiches

November 14, 2014

In continuation of its "Meatcraft" campaign, Arby's has rolled out three new steak sandwiches. According to news release, each feature USDA choice, top round…

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Popeyes cites 'superior' real estate focus as driver of new unit profit growth

by Alicia Kelso — Editor, QSRWeb.com

The chain outperformed the overall QSR category by 6 percentage points in Q3.

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Tillster CEO: Restaurant industry in first phase of mobile payments

by Alicia Kelso — Editor, QSRWeb.com

The technology should have maximum utility for consumers, such as ordering and loyalty; payment alone isn't enough.

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Jack in the Box kicks off annual Big Brothers Big Sisters holiday fundraiser

November 13, 2014

Jack in the Box restaurants today announced its annual holiday fundraiser benefiting Big Brothers Big Sisters. For $1, plus tax, guests may purchase a…

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Next up for QSR: Adaptive drive-thru digital menu boards

Given that almost two-thirds of sales come from drive-thru customers, this segment represents the single largest opportunity to improve revenues and…

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Dreambox digital agency adds The Habit Burger to client list

November 12, 2014

Digital agency Dreambox Creations, led by founders Dan Bejmuk and Danielle Takata, is celebrating its 15-year anniversary with several new restaurant clients.

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BDO USA's acquisition expands restaurant industry footprint

November 12, 2014

BDO USA LLP, a professional service organization, has announced an expansion of its Midwest presence as well as its restaurant industry footprint through the…

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Whataburger announces four promotions to support growth

November 12, 2014

Whataburger has announced several updates to the company's business structure effective Jan. 1, which include the shift of several team members' roles within…

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Mobile payments: Where the consumers are going

by Alicia Kelso — Editor, QSRWeb.com

To approach mobile payments, make sure your guests want it, that you have the right infrastructure in place and that you have a plan for the data you can…

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Caribou Coffee filling food pantry void for the holidays

November 11, 2014

With coffee being one of the most requested items at food banks, Caribou Coffee has launched a campaign to donate coffee to The Food Group for the holiday…

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Yogurtland introduces holiday flavor lineup

November 11, 2014

Yogurtland kicks off its annual holiday flavor promotion today with eight flavors and two toppings, including new Cookie Butter frozen yogurt and Speculoos…

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McDonald's recalls Happy Meal toy for choking risk

November 11, 2014

McDonald's has recalled about 2.3 million Hello Kitty Birthday Lollipop whistles that were included in a Happy Meal and Mighty Kids Meal promotion in October…

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Carl's Jr., Hardee's raise $1.1M for US military families

November 11, 2014

CKE Restaurants Holdings, parent company of Carl’s Jr. and Hardee’s restaurant chains, today reported its annual Stars for Heroes in-store fundraising campaign…

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