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Marketing News & Media

Krispy Kreme hosts staycation sweepstakes for key lime launch

April 23, 2013

Krispy Kreme has rolled out key lime cake and key lime cheesecake doughnuts at participating U.S. and Canadian locations. The offerings will be available…

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Taco Bell turns to digital billboards for Cool Ranch Doritos Locos Taco launch

April 23, 2013

When Taco Bell launched its Cool Ranch Doritos Locos Tacos in March, word spread quickly via the brand's use of a social media-to-digital billboard.

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McDonald's focused on gaining market share through product launches

by Alicia Kelso — Editor, QSRWeb.com

The company says nearly half of its menu introductions this year will come from its global pipeline.

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Dairy Queen plans flagship Texas location with new tagline

April 22, 2013

Dairy Queen will open a new flagship restaurant in Euless, Texas, on April 30. The opening will be complemented with the tagline "Better Than You Remember!"

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KFC plans 'innovation restaurant'

April 22, 2013

KFC Corp. has temporarily closed a flagship location in the heart of its hometown of Louisville, Ky., for renovations. According to Louisville Business First…

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Carl's Jr., Hardee's kick off annual Stars fundraising campaign

April 22, 2013

CKE Restaurants Holdings Inc., parent company of Carl's Jr. and Hardee's, has kicked off its third annual Stars for Heroes fundraising campaign.

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Study shows QSR value ads drive traffic

April 19, 2013

Using its 24-hour AdPi Express ad testing service, Phoenix Marketing International has found that ads including some sort of value message are significantly…

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Bojangles' raises record amount for Muscular Dystrophy Association

April 19, 2013

Bojangles' has raised a record-breaking total — more than $446,000 — for the Muscular Dystrophy Association during its 12th annual Shamrocks Against Dystrophy…

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Jack in the Box proves it likes piña colada

April 19, 2013

To mark the impending arrival of summer, Jack in the Box has introduced a new piña colada smoothie.

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Ravens QB Joe Flacco goes to work at Dairy Queen

April 19, 2013

Super Bowl MVP and Baltimore Ravens Quarterback Joe Flacco will help service customers today in Rosedale, Md., from 1 to 2 p.m.

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Cheba Hut plans marijuana-themed party for 420

April 19, 2013

Cheba Hut "Toasted" Subs is planning a 420 celebration in Boulder, Colo., on April 20.

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Lipton offers Tea Makeover to boost beverage sales

April 19, 2013

Lipton hopes its new Tea Makeover will make it easier than ever for restaurants — from large chains to small independent brands — to sell and market tea to…

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5 ways to turn customer complaints into incremental sales

Complaints can represent an opportunity for QSRs and fast casuals to bake social media deeper into the fabric of their organization and become more nimble.

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Dunkin' Donuts donates $100K to Boston Marathon fund

April 18, 2013

Dunkin' Donuts announced today that it has donated $100,000 to The One Fund Boston to support families of those impacted by Monday's Boston Marathon bombings.

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Jack in the Box offers morning pick-me-up with new oatmeal

April 18, 2013

Jack in the Box has introduced blueberry muffin oatmeal at all locations, featuring a dried blueberry blend and a swirl of streusel to emulate the flavor of a…

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Quiznos' LTO features new jalapeno cheddar baguette

April 18, 2013

Quiznos has introduced a new sub — the chicken fajita — for a limited time only. With the launch, Quiznos attempts to translate fajitas from their traditional…

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Chick-fil-A makes over salads, adds calorie counts to menu boards

April 17, 2013

The chain is hoping the items will appeal to more health-conscious customers.

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Subway, Papa John's ads resonate with Millennials, Gen Xers

April 17, 2013

New data released today by Nielsen shows that the top restaurant ads for Millennials in the first quarter were from Subway, Taco Bell and Sonic.

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French Fry Heaven looks to capitalize on snacking trend

by Alicia Kelso — Editor, QSRWeb.com

Regarding expansion plans, the company's goal is to be "everywhere people are hungry."

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Carville, Matalin to discuss gov't issues facing restaurateurs at Fast Casual Exec Summit

April 16, 2013

James Carville and Mary Matalin, Washington D.C.’s most high-profile political couple, will bring a fiery conversation about how Washington is affecting the…

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