Taco Bell to air Super Bowl commercial after three-year hiatus

January 9, 2013

Taco Bell announced today it will advertise during Super Bowl XLVII, which will be broadcast on the CBS Television Network on Feb. 3. This will mark the…

Auntie Anne's debuts whole grain pretzel nationwide

January 8, 2013

In time for Heart Health Month (February), Auntie Anne's Pretzels has introduced the honey whole grain pretzel at stores nationwide. The launch is in response…

Wienerschnitzel kicks off New Year with 99-cent chili dogs

January 8, 2013

From now through Jan. 27, Wienerschnitzel is offering its Original Chili Dog for the promotional price of 99 cents. This is the third year for the promotion.

Church's Chicken adds variations to its Value Sandwich

January 7, 2013

Starting today, participating Church's Chicken restaurants will feature the Ultimate Value Trio, with new flavors added to the chain's signature Value…

Sonic to focus on smaller restaurant prototype

January 7, 2013

Sonic Corp. announced results for the first quarter ended Nov. 30, 2012, including a system-wide same-store sales jump of 3 percent. Company drive-ins were up…

Taco Bell teases social media fans with Cool Ranch Doritos post

January 4, 2013

Taco Bell jumped on its social media pages Thursday to drop a big hint about its next big launch — the Cool Ranch Doritos Locos Taco.

Jersey Mike's brings in $107K for Hurricane Sandy relief

January 4, 2013

In partnership with The FoodBank of Monmouth and Ocean Counties, Jersey Mike's Subs has raised $106,657 to support The FoodBank's relief efforts in the…

Dunkin' Donuts introduces dark hot chocolate, French toast bagel

January 4, 2013

Dunkin' Donuts has rolled out several new menu items to welcome the New Year, including dark hot chocolate, a permanent addition to the brand's beverage lineup.

KFC's new campaign aimed at football fans

January 4, 2013

Just in time for the NFL playoffs — and Super Bowl — KFC has registered a trademark to be "The Official Sponsor of Couchgating" and has launched its new…

Chick-fil-A's chicken tortilla soup back by popular demand

January 3, 2013

Chick-fil-A's Southwestern, spice-infused Chicken Tortilla Soup is back by popular demand from now through March 31.

Burger King adds chicken nuggets, six other items

by Alicia Kelso — Editor, QSRWeb.com

After a busy 2012, Burger King has introduced another wave of new menu items including chicken nuggets, which have been added permanently.

Wendy's updates, diversifies value menu

January 3, 2013

Wendy's updated value menu includes up to 18 items available from 99 cents to $1.99.

Dunkin' Donuts motivates customers through Runner's World partnership

January 3, 2013

To help runners of all skill sets get motivated in 2013, Dunkin' Donuts has partnered with Runner's World magazine to develop 5K and 10K training programs…

Single-serve coffee generates readers' interest in 2012

by Alicia Kelso — Editor, QSRWeb.com

QSR segment was busy this year with menu rollouts and creative marketing campaigns.

Yogurtland adds Greek yogurt to menu

December 28, 2012

Yogurtland is ringing in the New Year with new flavors, including the brand's first Greek yogurt flavor — raspberry banana. Also new to the menu is guava…

McDonald's set to launch Fish McBites nationally

December 28, 2012

McDonald's announced its intention to launch Fish McBites nationally via its Twitter page earlier this week. The product has been in test since early 2012 in…

QSRs finish the year strong with menu rollouts

by Alicia Kelso — Editor, QSRWeb.com

According to Technomic research, November has the highest percentage of new product launches.

Commentary: Visual content tops 2013 restaurant marketing trends

Cause marketing is also a major focus for brand differentiation, as customers seek out establishments that help the community.

Dairy Queen woos chocoholics with January Blizzard

December 26, 2012

Dairy Queen has announced its January Blizzard of the Month flavor — Chocolate Candy Shop.

Burger King headquarters donates $40K for low-income students

December 24, 2012

Employees from Burger King Worldwide headquarters in Miami spent the last few weeks of the year collecting donations for Toys for Tots, working with Habitat…