Happier Holidays: Why it Pays to Plan Ahead in Retail

Halloween is right around the corner, and you know what that means: Christmas. Kidding, but it feels like that, huh? How early is too early to start…

Blaze Pizza, Bojangles execs discuss switching from a transactional mindset to a customer mindset

by Mandy Wolf Detwiler — Editor, Networld Media Group

Restaurants are ditching the transactional mindset to focus on customers. A panel of brand executives explained how their companies are putting the customer…

QSR brand ad spend jumps in 2021

October 27, 2021

QSR brands are spending an estimated $1.8 billion on national television advertisements, an 18% increase over 2020, according to a iSpot.tv report.

Taco Bell doling out free tacos in World Series promo, Nov. 4 giveaway

October 27, 2021

Taco Bell is partnering with Major League Baseball in a "Steal A Base, Steal A Taco" promo tied to the 2021 World Series.,

White Castle sets holiday deals

October 25, 2021

White Castle will offer special deals and discounts for Halloween and throughout November and December, according to a press release.

Checkers & Rally's partner with Tampa Bay Buccaneers

October 25, 2021

Tampa-based Checkers & Rally's is partnering with the 2021 NFL Super Bowl Champion Tampa Bay Buccaneers for the 2021 season, according to a press release.

Jack in the Box launches 'Jackletes' brand ambassador program

October 25, 2021

Jack in the Box has started a brand ambassador program for the under-represented collegiate sports world.

4 ways loyalty can drive nontraditional growth strategies

by Brittany Maroney — Sr Product Marketing Manager, Punchh

Major brands are looking at nontraditional formats like airports, grocery and campuses, requiring marketers to re-evaluate their existing campaign strategy.

A&W 'rebrands' burger after '80s marketing mishap

October 20, 2021

A&W Restaurants is releasing a clever marketing campaign for it's 1/3-pound burger in response to a decades-old marketing mishap that's seen renewed…

Taco Bell to give away free breakfast burritos

October 19, 2021

To celebrate the return of breakfast, Taco Bell is giving away a free breakfast burrito on Oct. 21 from 7 a.m. to 11 a.m., according to a press release.

Andy’s Frozen Custard sponsors 1st entitlement NASCAR race

October 19, 2021

In celebration of Andy's Frozen Custard's 35th anniversary, and as part of a multi-year partnership with Texas Motor Speedway, Andy's was the title sponsor of…

Taco Bell celebrates 10th 'Steal a Base, Steal a Taco' promo

October 18, 2021

Taco Bell's "Steal a Base, Steal a Taco" deal is back in time for the 2021 World Series. Once the first base is stolen in the World Series, Taco Bell will…

Popeyes collabs with Megan Thee Stallion for hot sauce, merchandise

October 15, 2021

Popeyes has teamed up with Grammy Award-winning musician, entrepreneur and now Popeyes franchise owner Megan Thee Stallion to introduce a hot sauce and…

Krispy Kreme launches Halloween collection

October 12, 2021

Krispy Kreme has launched its Halloween collection including four donuts, according to a company press release.

How to fix restaurant marketing post pandemic

October 12, 2021

Driving incremental revenue has become harder than ever for restaurant brands. Traditional mass marketing techniques are missing a lot of customers, and for…

Church's Texas Chicken celebrates Hispanic Heritage Month

October 12, 2021

Church's Texas Chicken turned the spotlight on several of their Hispanic key leaders and their stories, including International Marketing Director Cinthia…

Dunkin' debuts macchiato, interactive gameplay

October 12, 2021

Dunkin' has launched its latest offering, the Peanut Butter Cup Macchiato. The drink combines the flavoring of a peanut butter cup with Dunkin's signature…

McDonald's China to give away 188 NFTs on 31st anniversary

October 11, 2021

McDonald's China is giving away its first NFT (non-fungible token) "Big Mac Rubik's Cube" to celebrate its 31st anniversary of entering the Chinese mainland…

McDonald's to offer free breakfast for educators, school staff

October 8, 2021

McDonald's is offering a free breakfast meal to educators and school staff starting Monday, according to a report from USA Today. Teachers, school staff and…

Is restaurant marketing broken? Find out what is working, and the techniques needed to drive growth

Traditional marketing doesn’t work like it used to. It’s getting harder and harder for restaurant brands to drive incremental revenue. Relying on traditional…

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