90% Open Rate? Why Your Brand Needs Text Message Marketing in 2021

In this webinar, VIPinsiders gives you a winning game plan to effectively use text message marketing in 2021.

Krispy Kreme's doughnut: A 1st in 'Mars'keting

February 16, 2021

If you're a lover of all things outer space, you already know that NASA is landing a rover Thursday on Mars for the first time since the rover, "Curiousity,…

From doughnut shop 'I do's' to pink burger buns, 'Love' has struck the QSR

by S.A. Whitehead — Food Editor, Net World Media Group

This Valentine's Day quick-service restaurants extend their versions of love in the fast lane.

Wendy's, Egg Board's 'egg-cellent' breakfast adventure

February 11, 2021

The American Egg Board has partnered with Wendy's to further the brand's breakfast expansion.

White Castle slides into partnership with USA Luge

February 5, 2021

White Castle — long known as the home of the Slider — is partnering again with USA Luge through 2023, as an extension of a cross-promotional program that…

McDonald's lights up Lunar New Year with Asian stars, red envelopes

February 3, 2021

McDonald's is going all-in for one of China's biggest annual holidays, the Lunar New Year, which begins Feb. 12 as the official start to this Year of the Ox.

Taco Bell takes aim at competitors' celebrity 'faves' promos

February 2, 2021

Calling celebrity favorite-related promotions like those in recent months at McDonald's, "eating someone else's favorites," Taco Bell is spinning off its own…

Dunkin' caffeinates Mondays at no charge

February 1, 2021

Dunkin' is helping its loyalty members open their eyes on the work week this month by offering free Monday medium coffees with all purchases, beginning today…

Deadline extended for FastCasual Top 100 nominations

February 1, 2021

Fast Casual brands hoping to be considered for the 2021 Fast Casual Top 100 Movers & Shakers have a few more days to nominate themselves. Nominations are…

Jack in the Box names marketing chief

January 29, 2021

Jack in the Box Inc. has named a veteran marketer, Ryan Ostrom, as executive vice president and CMO, effective Monday, Feb. 1, a news release said.

SOCi intros listening tool for online conversations

January 28, 2021

SOCi Inc., a marketing platform provider, has introduced its Listening solution. With this tool, end users with multi-location businesses can discover user…

TCBY doubles-up on National Frozen Yogurt Day

January 28, 2021

Frozen yogurt brand TCBY is offering a buy-one-get-one-free deal on National Frozen Yogurt Day this coming Feb. 6 from 2 p.m. to 6 p.m. at its stores, a news…

Wendy's breakfast at 1 year: A QSR contortionist's story

by S.A. Whitehead — Food Editor, Net World Media Group

All QSRs have had to do some maneuvering to adjust the realities of restaurant life during a pandemic. But the brand acrobatics have been particularly…

White Castle packaging is 'easy to heat, fun to eat'

January 26, 2021

On the heels of what White Castle said was both a record year and decade for its retail division, the brand is putting a new face on its retail product…

QSRs and QRs — a payment love story

by John Minor

As chief product officer for PayNearMe, John Minor knows restaurant payment, as well as all types of retail payment in general. In this blog, Minor gives…

Revel Systems adds eCard Systems to integrated partner program

January 20, 2021

Revel Systems, a cloud-based point-of-sale and business management platform, has partnered with eCard Systems, a gift card, loyalty and prepaid card supplier…

Hunt Bros' Buffalo Chicken pizza returns to c-stores

January 19, 2021

Nearly 7,800 convenience stores in 30 states are now offering Hunt Brothers Pizza's Buffalo Chicken Pizza, a news release said.

Southern California McDonald's franchisees launch esports events

January 12, 2021

Global esports organization, Gen.G, and McDonald's Southern California franchisees are kicking off esports initiatives focused on Los Angeles, San Diego and…

COVID be damned: Cuddle in your car at the Castle on Valentine's Day

COVID-19 may be sidelining a lot of events as it approaches its one-year anniversary, but White Castle has figured out a way to prevent its annual Valentine's…

'The 10-year prototype is dead,' plus other 2021 QSR predictions

by S.A. Whitehead — Food Editor, Net World Media Group

Restaurant vendors give their takes on how quick-service operation is changing and what that means for restaurant leaders.