Women in Marketing: A Fireside Chat with &Pizza & Gimbal

In this fireside chat, Gimbal's VP of Marketing, Liz Weinsten and &Pizza's Head of Marketing, Charae Carter Jenkins discuss everything from the meaning behind…

Subway expands, redefines communications team

May 28, 2021

Subway said this week it has "reimagined" its communications function with new talent hired to lead four key strategic areas, including corporate and employee…

Golden Chick asks, 'Who let the dogs IN?'

May 28, 2021

Golden Chick as returned that all-time summertime favorite to the menu — corn dogs — to dozens of its stores in the Dallas-Fort Worth area of Northern Texas…

A&W's excellent adventure in quiz-based marketing

by S.A. Whitehead — Food Editor, Net World Media Group

"What kind of road tripper are you?" By digitally asking customers that simple question, A&W managed to establish something akin to the pandemic-restricted…

Black media mogul sues McDonald's for $10B alleging ad spend bias

May 21, 2021

On the same day McDonald's announced the company will accelerate its investment of ad dollars in "diverse-owned" media companies, the company was sued for at…

Social issues are big issue in customer loyalty

May 20, 2021

Social issues are top of mind with consumers these days, especially when it comes to brand loyalty.

Burger King saves customers some 'ch-ching' with Ch'King launch promo

May 19, 2021

Burger King will begin selling its chicken sandwich wars player, the Ch'King, June 3 nationally, with a push that will ultimately save customers some cash as…

Chick-fil-A sauce shortage shows power of well-connected brands

May 18, 2021

Chicken nuggets, chicken wings and chicken sandwiches all are crazy-hot fast food items and also all depend a lot on one thing for their popularity: sauces.

Auntie Anne's co-brands with Jamba for pretzel QSR's 1st drive-thru

May 18, 2021

Auntie Anne's will soon be putting pretzels in drivers' hands thanks to the opening of a combined store with sister brand, Jamba, in Wylie, Texas, a Dallas…

Gimbal Launches Frictionless Pickup for Brands Without a Mobile App

On-the-Way web app reduces implementation of pickup solutions to minutes

White Castle slipping customers free sliders

May 14, 2021

White Castle is rewarding its Craver Nation rewards members with a free slider this Saturday, May 15 with no purchase is necessary. In fact, the brand said in…

Is Chick-fil-A heading into the chicken wing biz?

May 13, 2021

In another instance that proves the only thing as hot as a hot chicken sandwich may be the wings off that same bird, comes word this week that Chick-fil-A has…

Bojangles' campaign seeks to 'blend in with the scenery'

May 10, 2021

As part of its salute to Americans serving in the armed forces during this National Military Appreciation Month, Bojangles has introduced a camouflage-themed…

Krispy Kreme gives free doughnuts to grads

May 7, 2021

Krispy Kreme is celebrating this year's college and high school seniors with the return of its Graduate Dozen next week from May 10-16. Plus on Thursday, May…

Rebounding on steroids: Lessons learned from former Yum! CEO

While restaurateurs have had their share of setbacks over the last year or more, how brands fare going forward depends very much on how each company executes…

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Nathan's Famous gets 'all shook up'

May 3, 2021

Nathan's Famous is putting shakes in the limelight with a "Summer of the Shake" LTO featuring $2.99 shakes for any customer who orders a double burger or…

White Castle goes '100-happy' in Burger Month, opens system's biggest store

April 29, 2021

White Castle has pegged its latest promotion to National Burger Month, which starts Saturday, May 1 and this year falls within the brand's celebration of its…

Taco Bell launches a lunar phase of its own

April 29, 2021

Taco Bell is going lunar in a big way, launching a worldwide free taco event in celebration of the moon.

Chick-fil-A expands Spicy Chick-n-Strips test to more cities

April 29, 2021

Chick-fil-A's Chick-n-Strips are now being tested in three more cities along with the Spicy Chickn-n-Strips Biscuit menu item.

Five Tips for Getting a Restaurant Up, Running and Positioned for Success

The process of getting a restaurant up, running and positioned for success – particularly nowadays – can be a daunting task. Here are five tips for achieving a…

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