Fast food brands finish in top third for brand intimacy

July 8, 2020

The fast food industry ranked sixth out of 15 industries analyzed in the largest study of business brands based on emotions and intimacy levels.

What QSRs stand to gain (or lose) by taking a stand

by S.A. Whitehead — Food Editor, Net World Media Group

This year —  more than most —  there are plenty of issues up for debate, and many brands are choosing sides. New research shows this act of social…

Discover commits $5M to support Black-owned restaurants

July 6, 2020

Discover Financial Services has committed $5 million to provide assistance to Black-owned restaurants in the U.S. in the form of $25,000 grants for…

Is your QSR a brand of ... influence?

by S.A. Whitehead — Food Editor, Net World Media Group

Want to really pull in that up-and-coming Gen Z-er? Better get to know their online "friends" and fast.

[ON-DEMAND WEBINAR]: How Mid-Market Restaurateurs are Hyper-Focused on Digital Channels for Future Growth

With many fast-casual restaurant concepts having successfully pivoted to off-premise, the desire to re-open the doors to diners may come with hesitation.

Presented by FastCasual.com

Former Blaze Pizza exec named Yoshinoya CMO amid brand's digital expansion

June 18, 2020

Kim Freer, Blaze Pizza's former VP of Brand Marketing, has moved into the CMO's office at Yoshinoya America. The brand said she brings a level of expertise in…

Is Subway's problem bigger than a footlong?

by S.A. Whitehead — Food Editor, Net World Media Group

The North American Association of Subway Franchisees — representing thousands of U.S. franchisees — said its survey of members showed that 75% of those…

Pivoting to meet immediate demands in the QSR, fast casual industry while planning for the future

Julie Hoffman, travel and hospitality head of industry for Adobe, shares valuable insight on how QSRs and fast casual brands can not only hurdle challenges in…

Expert preparation tips for QSR boycotts, vitriol in presidential election year

by S.A. Whitehead — Food Editor, Net World Media Group

The boycott of Wendy's that ensued after the online "pile-on" under the hashtag #Wendysisoverparty, could happen to any QSR, but these three marketing and…

Reimagining the Customer Experience

The way consumers interact with your restaurant has changed dramatically over the years. Continuing to meet their expectations is critical to success.

Presented by SpeedLine Solutions

Wendy's, Taco Bell leaders stress brands' support for black community

June 9, 2020

Wendy's said it is engaging with a newly formed company advisory group of black leaders and other individuals at the chain to "identify and prioritize the…

3 Ways to Re-Build Brand Trust & Attract Guests During COVID

Guests have increased anxiety about the food pickup & collection process today. Restaurants need to rebuild brand trust by delivering these 3 things.

Presented by Qu

Digital Advertising Trends: Taking your Brand’s Message to the Streets

A new, innovative and patented digital Out-Of-Home (DOOH) media promises to reshape the way brands deliver marketing messages within the urban landscape.

Burger King's crowning glory in Germany

May 29, 2020

German Burger King customers are likely practicing their head-balancing skills as the brand has – in that country only at this point – introduced its so-called…

Pivoting to meet immediate demands while planning for the future

Restaurants, retailers and pretty much every business enterprise are facing a slew of challenges in light of the COVID-19 pandemic. Hear how Adobe industry…

Bojangles' spreads it on thick' with pimento cheese LTO

May 27, 2020

That spicy cream and cheddar-cheese concoction, known as pimento cheese — after the namesake cherry peppers that dot the spread — is back at Bojangles' as an…

Restaurant reopenings, Mother's Day drive transaction boost

May 19, 2020

A combination of a holiday, Mother's Day and the reopening of restaurants and bars is proving to be beneficial to U.S. restaurant chain transactions.

Sonic ushers in QuaranQueen, QuaranKing for Prom 2020

May 15, 2020

Prom season got seriously derailed this year by the pandemic, but Sonic Drive-In is starting a promotion tomorrow that gives kids something to shoot for this…

McDonald's to pump 'significant' funds into global marketing

May 14, 2020

McDonald's said on its corporate website this week that it's taking "a number of timely, targeted and temporary actions to provide financial assistance to…

PepsiCo helping restaurant workers coping with COVID-19

May 12, 2020

Building on its more than $50 million commitment for COVID-19 relief, PepsiCo Foodservice is launching four programs aimed at supporting restaurants and their…