Subway puts a 'mint' into National Cookie Day LTO

December 4, 2018

It's National Cookie Day this Tuesday, Dec. 4, for all those who failed to note the "Hallmark holiday" on their calendars. For this year's holiday during the…

5 tips to punch up December profits

by Ray Reddy — CEO and Co-Founder, Ritual

End-of-year holidays can actually be a drag on some restaurant brands that suffer sales at the expense of overly busy and under-funded regular customers. Try…

Subway Fresh Fit Kids meals come with pass to 'Mary Poppins Returns'

November 30, 2018

Subway and Disney have paired up to give all those who buy one of Subway's Fresh Fit For Kids meals an approximate $11 children's movie ticket at no charge to…

Renowned designer creates White Castle holiday mugs

November 30, 2018

White Castle has again tapped into the creative powers of unisex clothing line designer Telfar Clemens, this time to give the chain a very classic-looking…

Cyber-criminals access Dunkin's DD Perks accounts

November 30, 2018

Dunkin's wildly popular DD Perks mobile order and pay app has been targeted by cyber-thieves, who the brand said may have gotten hold of some usernames, first…

Wendy's extends $1 fries through holidays

November 30, 2018

Under the heading of "If it works, keep doing it," Wendy's said today it's extending its $1 Any Size Fry offer until Dec. 26, guaranteeing the chain some…

How To Turn Your Digital Signage Into A Real Estate Marketing Tool

by Egor Belenkov — CEO, Kitcast

Digital signage is a relatively new tool in real estate business. Learning how to utilize it may come in handy for those who want to step up their marketing…

Smashburger franchisee's big mobile marketing 'smash hit'

November 29, 2018

Smashburger franchise owner, Regrub Inc., is using ShopAdvisor’s mobile marketing system to draw new customers and expand customer engagement. So far the…

ShopAdvisor’s Mobile Marketing Solution Draws Diners to Regrub’s Smashburger Franchises

One Smashburger franchise owner, Regrub, Inc., has turned to ShopAdvisor to drive more brand awareness, customer engagement and sales with four restaurant…

Freddy’s Frozen Custard & Steakburgers teams up with Tillster on digital ordering, loyalty

Rapid Growth Drives Freddy's Need for Fully-Integrated Digital Platform to Enhance Guest Experience

Calling all restaurant leaders' ears: Podcast starts here Nov 30

by S.A. Whitehead — Food Editor, Net World Media Group

Ready for an early holiday gift? QSRweb is joining with sister sites, Fast Casual, Food Truck Operator and Pizza Marketplace, to start a weekly podcast on all…

Church's CMO moves to same role at El Pollo Loco

November 27, 2018

El Pollo Loco has named former Church's and Texas Chicken CMO Hector A. Muñoz as the Mexican chicken-centered brand's chief marketing officer, beginning Dec.

Brand strength: CEO says it's NOT in the numbers

What makes a brand a powerful force in a crowded QSR field? While the assumption in the restaurant industry has always been that the really strong brands are…

Checklist for the Effective Outdoor Digital Signage in Retail

by Egor Belenkov — CEO, Kitcast

The retail digital signage is changing the market forever. Offline business owners can now improve their customer engagement and deliver more relevant dynamic…

Announcing the 1st Mexican QSR wrapping paper wars

November 26, 2018

Regardless what gift-giving holiday customers celebrate, at least two Mexican QSR brands hope the givers will wrap their presents in food-emblazoned paper from…

Many happy returns: 4 brand leaders discuss customer retention strategy

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Repeat visits are top of mind for every brand but few may realize how critical the fourth customer visit is and why it requires a specific strategy. That's…

3 tripwires to accurate QSR mobile/e-club campaign measurement

by Brad Rukstales — CEO, Cogensia

The idea behind e-clubs is to help brands drive sales by turning the customer experience into something more personal. But how do you know if your e-club is…

Taco Bell lets out a big 'peal' to announce big deal in London

November 20, 2018

Taco Bell rang its way into London Monday to alert the city's bewildered residents that the brand will open its first store in the British metropolis on…

KFC partners with Japanese fashion label on clothing line

November 16, 2018

Kentucky Fried Chicken is collaborating with fashion designer, Nigo's Human Made imprint, to give an extra crispy twist to the Japanese label.

Burger King cuts itself a slice of Black Friday shopping pie

November 16, 2018

Burger King takes home this week's prize for "creative use of internet advertising" with its new promotion designed to do just that, while simultaneously…