Marketing News
Long John Silvers at war with itself
January 31, 2017
There is not a lot of competition in the QSR seafood race, but Long John Silver’s is apparently still in the mood for a rumble. It introduced a competition…
read nowWhataburger debuts updated sauces, ketchups
January 30, 2017
Which condiment brand "makes everything taste better" has a fan wanting it to "run through my veins," and was called the "best on the planet?"
read nowPistons All-Star Drummond signs on as Halo brand ambassador
January 27, 2017
Halo Burger is partnering with Detroit Piston's All-Star Andre Drummond, who will serve as the brand's first spokesperson, according to a news release. Aside…
read nowCarl's Jr. gives $60K to high school graduates
January 24, 2017
Sixty winning students will receive $1,000 to go to a college or vocational school of their choice thanks to Carl's Jr., according to a press release. The 18th…
read nowCaptain D's names CMO
January 17, 2017
Captain D's has named former Papa John's, Arby's and Pizza Hut marketing executive, Bob Kraut to its top marketing spot, according to a news release. As the…
read nowThe 'Castle' will seat you now …
January 13, 2017
True love — American-style — according to White Castle equals little square burgers. To that end, the chain has opened reservations for its 26th annual…
read nowArby's brings Nebraska something 'deer' to its cornhusking heart
January 12, 2017
Nebraskans can sure make a stink when there is the potential for venison on the dinner table. Just ask Arby's leadership.
read nowNestle Toll House Cafe by Chip pushes sweet and salty in season of love
January 12, 2017
The Café by Chip chain is tapping into the widespread yearning this time of year for customers to seek sweets for their sweeties, by rolling out a line-up of…
read nowWendy's LTO gets right to the meat
January 12, 2017
In a nod to meat-lovers, Wendy's 4 for $4 Meal LTO can now be ordered with the chain's Double Stack sandwich crammed full of a quarter-pound of beef, according…
read nowDel Taco kicks off year with cash- and calorie-saving deals
January 11, 2017
Del Taco is pushing its turkey tacos and other so-called "Eat Well with Del" items this new year as great ways for those who've resolved to either save…
read nowRocky Mountain High Brands expanding sales internationally
January 10, 2017
Rocky Mountain High Brands is expanding internationally with sales locations in Hong Kong and Shanghai. The health conscious food and beverage concept…
read nowFishbowl links with Android Pay for easy loyalty and coupon redemption
January 10, 2017
Fishbowl, a customer engagement platform provider for the restaurant industry, has announced an integration with Android Pay to provide easy loyalty, coupon…
read nowIce cream brands scoop out year's new flavors
January 5, 2017
Winter can't freeze the ice cream-centered QSRs out there from churning out new flavors and other enticements to lure even the frostiest amongst us off the…
read nowEl Pollo Loco campaign makes LA connection
January 5, 2017
L.A. ... for Gladys Knight and the Pips, it just proved "too much for the man." While Wang Chung could only manage to "live and die" there. But to fire-grilled…
read nowTaco Bell CMO sole restaurant industry player on NRF Top 25 list
January 5, 2017
Taco Bell Chief Marketing Officer Marisa Thalberg was the only restaurant industry leader named to the National Retail Federation's 2017 list of 25 people…
read nowTaco Bell responds to customers with New Year's resolutions
January 4, 2017
Taco Bell is kicking off 2017 with a series of "resolutions" to its customers and employees, reflecting the kind of brand responsiveness increasingly demanded…
read nowDunkin' goes deep (south) with help from Drew Brees
January 4, 2017
Dunkin' Donuts has partnered with New Orleans Saints Quarterback Drew Brees and existing franchisee, Vik Patel, to develop up to 69 sites in New Orleans, Baton…
read nowCulver's pays melty homage to the pride of Wisconsin
January 3, 2017
Already renowned for its frozen custard, Culver's is hanging its hat on dairy again to kick off the new year. According to a news release, the chain in…
read nowDollar dogs at Hot Dog on a Stick this January
December 29, 2016
Hot Dog on a Stick is offering $1 turkey or veggie dogs every January Tuesday as part of a customer appreciation promotion that incorporates social media and…
read nowBrands usher in 2017 with LTOs
December 28, 2016
All around the fast food universe, chains are preparing to be reborn as newer, better versions of themselves when the new year starts at midnight Saturday.
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