Marketing News
Krispy Kreme goes bananas with new cream pies
March 1, 2013
Krispy Kreme has introduced new Glazed Banana Kreme Pies, available for a limited time at participating mass merchants, grocery and convenience stores. The…
read nowTaco Bell's Feed the Beat program now part of SXSW festival
March 1, 2013
Taco Bell's Feed the Beat program has teamed up with Passion Pit to create a fan-generated "rockumentary" about the SXSW music festival.
read nowDunkin' Donuts mobile app adds support for Apple's Passbook
February 28, 2013
Dunkin' Donuts has added support for Apple's Passbook to its mobile app. Now, guests can add their Dunkin' Donuts Cards to Passbook and pay for food and…
read nowSubway extends business simulation game
February 28, 2013
The Build Your Own Virtual Subway Challenge, a business simulation game that enables players to learn about business and compete globally, has been extended…
read nowTim Hortons' mobile app adds Tim Card reloading feature
February 28, 2013
Tim Hortons has upgraded its TimmyMe app to include the previously Web-based TimmyRun and Tim Card reload functions.
read nowDairy Queen preps for spring with combo deal, Blizzard BOGO
February 27, 2013
The Dairy Queen system will kick off the spring season with special deals throughout March. Participating Dairy Queen and DQ Grill & Chill restaurants in…
read nowCheckers/Rally's launches loaded potato skins, fries
February 27, 2013
Checkers Drive-In Restaurants Inc., parent company of Checkers and Rally's restaurants, is celebrating its Loaded Potato Skins new product launch with "Potato…
read nowWienerschnitzel brings back corn dog sweepstakes
February 26, 2013
Wienerschnitzel is offering guests the chance to win cash prizes and more during its fourth annual "Cash in on a Corn Dog" sweepstakes.
read nowKrispy Kreme adds Ghiradelli sauce to beverage lineup
February 26, 2013
Krispy Kreme is adding Ghirardelli White Chocolate Sauce to its beverage lineup. The White Chocolate Mocha and White Hot Chocolate are available now through…
read nowMcDonald's partners with Los Angeles Kings for interactive campaign
February 26, 2013
AEG's Global Partnership division has announced a partnership with McDonald's to launch the Los Angeles Kings' Player of the Month campaign. The Kings are…
read nowA&W lobbies for mascot's LinkedIn presence
February 25, 2013
A&W has brought back its mascot, Rooty, and is incorporating him in a variety of marketing campaigns, including the chain's new mobile app and through the…
read nowArby's encouraging cities to rename to 'Reubenville' for March
February 25, 2013
Arby's will reward residents from the first U.S. city that renames itself "Reubenville" in March with free Reuben sandwiches. Even if the challenge cannot be…
read nowJersey Mike's partners with 86 charities for fundraising campaign
February 25, 2013
Throughout March, Jersey Mike's Subs is joining forces with 86 local charities for the company's third annual "Month of Giving" fundraising campaign. Last…
read nowTaco Cabana partners with sports radio channel for March Madness promo
February 22, 2013
NCAA Division I Men's Basketball fans hoping to witness a game in person now have a chance thanks to a partnership between Taco Cabana and Sports Radio 1310-AM…
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Wendy's new logo to make its debut next week
February 22, 2013
On Feb. 25, the new, contemporary Wendy's logo will begin appearing in advertising, on product packaging, crew uniforms, new restaurant signage, menuboards and…
read nowSubway recognizes Summit Group Communications' markets
February 22, 2013
At the annual Subway Team Operations Marketing & Planning (STOMP) Summit, Subway restaurants recognized 10 of 202 markets for their success and leadership…
read nowCold Stone, Tim Hortons roll out Academy Awards-inspired treats
February 21, 2013
Cold Stone Creamery and Tim Hortons co-branded units in Canada now feature the Oscar Signature ice cream creations lineup, inspired by Sunday's Academy Awards.
read nowWendy's marketing initiatives earn innovation award
February 21, 2013
For the third consecutive year, The International Foodservice Manufacturers Association (IFMA) has recognized four foodservice chain operators through the COEX…
read nowEl Pollo Loco enhances website for mobile platforms
February 21, 2013
El Pollo Loco has unveiled its newly redesigned website — ElPolloLoco.com. The site, which is also accessible on mobile devices and tablets, features enhanced…
read nowTaco John's raises $50K for wounded soldiers organization
February 21, 2013
Taco John's raised $50,000 during this year's Nachos Navidad holiday promotion. The money will go toward this year's charity of choice, the Yellow Ribbon Fund…
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