Marketing News
Dairy Queen announces new menu items
April 5, 2012
The Dairy Queen system has announced new and re-introduced menu additions to complement the warmer spring weather.
read nowBurger King rolls out healthier items in Latin America
April 5, 2012
Burger King has launched the BK Pasos Positivos program, a corporate responsibility program, in its Latin America and Caribbean restaurants.
read nowMcDonald's releases sustainability plans for London Olympics
April 4, 2012
McDonald's Corporation has announced its support of the London Organizing Committee of the Olympic and Paralympic Games' (LOCOG's) objective to deliver the…
read nowKrispy Kreme teams up with Kyle Petty for fundraiser
April 4, 2012
Beginning April 5, Krispy Kreme US will once again team up with former NASCAR driver Kyle Petty and Victory Junction for the fourth annual Krispy Kreme Drive…
read nowCousins Subs launches program to spark franchise growth
April 4, 2012
To spark franchise growth, Wisconsin-based Cousins Subs has launched a new Founder's Program that will put nearly $100,000 back into the hands of franchisees…
read nowTasti D-Lite debuts new kid-friendly flavors
April 3, 2012
Tasti D-Lite has launched two new, kid-friendly flavors — bubble gum and cotton candy. Tasti's other flavors geared toward kids include marshmallow, S'mores…
read nowBaskin-Robbins new iced beverage benefits food banks
April 3, 2012
Baskin-Robbins has introduced a new Iced Cappy Blast beverage in a nationwide effort to help Feeding America, a domestic hunger-relief charity, provide up to…
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QSRweb parent company announces rebranding
April 2, 2012
Networld Alliance, the publisher of QSRWeb.com, PizzaMarketplace.com and FastCasual.com, has changed its name to Networld Media Group, and has adopted a new…
read nowDunkin' Brands adds Coca-Cola products in U.S. restaurants
April 2, 2012
Dunkin' Brands Group Inc., parent company of Dunkin' Donuts and Baskin-Robbins, has announced a multi-year product and marketing agreement with its exclusive…
read nowPapa John's stops advertising on Rush Limbaugh program
April 2, 2012
About 65 companies have stopped airing their ads on The Rush Limbaugh Show following the talk show host's late February attacks on a female Georgetown law…
read nowKate Upton ad gives Carl's Jr. and Hardee's a major branding boost
April 2, 2012
CKE Restaurants brands Carl's Jr. and Hardee's have received a social media lift since debuting the Southwest Patty Melt commercials starring 2012 Sports…
read nowWendy's COO retiring this month
April 2, 2012
Steve Farrar, who had been named Wendy's chief of North American operations in April 2008, and chief operating officer for the company shortly thereafter, has…
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KFC has high stakes in March Madness Final Four
March 30, 2012
Many restaurants have been going all out with promotions since March Madness began, and for good reason — NCAA men's basketball engages their heavy user…
read nowDunkin' Donuts launches Hispanic marketing campaign
March 30, 2012
The longtime tagline for Dunkin' Donuts — "America Runs on Dunkin' — has been translated for the Hispanic market with the help of Accentmarketing, Dunkin's…
read nowSubway promotes breakfast menu with BOGO deal
March 30, 2012
Two years after taking its breakfast menu national, Subway is stepping up its morning daypart promotions with a buy-one-get-one-free deal throughout April.
read nowSeattle's Best Coffee franchisee hires Morgan Marketing & PR
March 29, 2012
Rick Gitchen, senior franchise partner at Seattle’s Best Coffee, has hired Morgan Marketing and Public Relations LLC, an Irvine, Calif.-based full-service…
read nowLivingSocial adds online option for takeout and delivery
March 29, 2012
LivingSocial has announced the national launch of Takeout & Delivery, a virtual "restaurant row" to help diners across the country order food for pickup or…
read nowTroy Aikman, Jerry Jones sign on as Dunkin' Donuts franchisees
March 29, 2012
Dunkin' Donuts has added some star power to its franchise base in Dallas, welcoming Dallas Cowboys Football Club Owner and General Manager Jerry Jones and Pro…
read nowHigh costs force San Francisco franchisees to abandon $5 footlongs
March 29, 2012
San Francisco area Subway franchisees have dropped the popular $5 footlong deal, citing the "higher cost of doing business" in the city.
read nowCaptain D's records weekly sales record
March 29, 2012
During the first quarter of 2012, Captain D's recorded an 8.5 percent same-store sales increase in company restaurants, and a 7.7 percent same-store sales…
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