Marketing News
TCBY awarding trip to Greece in celebration of new fro-yo line
March 23, 2012
TCBY has launched its "Greek Challenge," a Facebook contest designed to encourage consumers to incorporate into their diets the company's Greek frozen yogurt…
read nowFoodservice Social Media Universe conference seeks 'Best of' award nominations
March 22, 2012
The Foodservice Social Media Universe conference, set for Sept. 16-18, 2012 at the Swissotel in Chicago, is seeking award nominations for social media…
read nowLegendary track coach joins Happy Meal Chefs panel
March 21, 2012
McDonald's USA has announced that University of Texas Coach Beverly "Bev" Kearney will join the judging panel for the company's first Happy Meal Chefs, a…
read nowDunkin' Donuts joins rich media Facebook launch
March 21, 2012
Celtra Inc., a provider of media advertising and analytics across mobile devices, has announced the availability of Rich Media Post for Facebook, which is…
read nowTim Hortons Café & Bake Shop rolls out Easter egg donut
March 21, 2012
In celebration of spring, Tim Hortons Café & Bake Shop has rolled out decorated egg-shaped donuts at all U.S. locations for a limited time.
read nowDunkin' Donuts introduces three new iced coffee flavors
March 20, 2012
Dunkin' Donuts has introduced three new caramel iced coffee flavors to welcome spring – Caramel Turtle, Caramel Almond and Caramel Mocha.
read nowScotland considers QSR commercial ban
March 20, 2012
The Scottish Government is mulling a decision to ban commercials for products high in fat, sugar and salt during primetime TV, before 9 p.m.
read nowMcDonald's testing breakfast sandwiches with jalapeno kick
March 19, 2012
McDonald's is testing jalapeno salsa breakfast sandwiches in the Houston market.
read nowFlying Biscuit testing quick-service menu
March 19, 2012
The Flying Biscuit Café has launched a new quick-service menu to provide guests with alternative time-saving options.
read nowCarl's Jr. kicks off Laker Girls Lunch Date Tour
March 19, 2012
Carl's Jr. is kicking off a three-week in-restaurant tour featuring the Los Angeles Laker Girls.
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Rita's debuts first ever national television commercial
March 19, 2012
Rita's Italian Ice will debut its first ever national television commercial Tuesday.
read nowBojangles' sponsoring NASCAR Sprint Cup race
March 16, 2012
Bojangles' has signed on to be the title sponsor of South Carolina's only NASCAR Sprint Cup Series race, the Bojangles' Southern 500 at Darlington Raceway. The…
read nowKFC brings 'So Good' tagline to India
March 16, 2012
KFC introduced its "So Good" global tagline in the spring of 2010. It was the company's fifth marketing shift in a short time, but it seems to be sticking…
read nowPopeyes celebrates 40th anniversary with Bonafide deal
March 15, 2012
Popeyes Louisiana Kitchen, a division of AFC Enterprises Inc., invites guests to help celebrate its 40th anniversary with a special deal of eight pieces of its…
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Arby's celebrates St. Patrick's Day as 'O'rb's,' offers Reuben BOGO
March 14, 2012
Arby's is going all out for St. Patrick's Day, temporarily changing its name to "O'rb's" in its online channels, and offering two classic Reuben sandwiches for…
read nowKFC's Chicken Pot Pie photo contest rewards nostalgia
March 14, 2012
KFC has introduced a "Bring Back a Classic" photo contest in celebration of its classic menu item, the Chunky Chicken Pot Pie.
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Krispy Kreme gets creative with new egg-shaped doughnuts
March 14, 2012
Krispy Kreme has rolled out two new egg-shaped treats to celebrate the Blu-ray and DVD release of Universal Pictures' Easter-themed family comedy HOP, from the…
read nowMcDonald's one of the top Hispanic advertisers of 2011
March 13, 2012
Total advertising expenditures increased 0.8 percent in 2011 and finished the year at $144.0 billion, according to new data released by Kantar Media, a…
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Restaurants sign up for new cause-based mobile app
March 13, 2012
A handful of restaurants have signed up for ValuedPatron Marketing Services LLC's new Eat-A-Bite, Give-A-Bit smartphone application that helps patrons and…
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Burger King hosting free fry giveaway for St. Patrick's Day
March 13, 2012
Burger King Corp. is celebrating St. Patrick's Day with free value-sized fries for guests March 17 and 18 at participating restaurants nationwide.
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