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Marketing News

Papa Murphy's taps Wendy’s veteran as president

June 1, 2011

Papa Murphy's International has named Ken Calwell as its new president effective June 6. He will report to John Barr, chairman and CEO.

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Rita’s Italian Ice teams up with Alex’s Lemonade Stand Foundation

June 1, 2011

Rita's Italian Ice has announced its sixth annual partnership with Alex's Lemonade Stand Foundation (ALSF) to raise funds for pediatric cancer research through…

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Baskin-Robbins’ flavor creation contest winner now on menu

June 1, 2011

Baskin-Robbins' inaugural "Create Baskin's Next Favorite Flavor" contest winner, the Toffee Pecan Crunch conceptualized by Chicago's Diane Srogra, is now…

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Del Taco partners with GameFly for free trial

May 31, 2011

Del Taco has teamed up with GameFly Inc., a leading online video game rental subscription service, for a national promotion that runs from now until the end of…

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Nathan’s Famous rolls out Angus Beef Franks

May 31, 2011

Nathan's Famous Angus Beef Franks have arrived just in time for grilling season and are available at various retail outlets throughout the country.

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Burger King selects mcgarrybowen as AOR

by Alicia Kelso — Editor, QSRWeb.com

May 31, 2011

Burger King Corp. announced today that it has selected mcgarrybowen as its lead agency of record in the U.S.

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Tim Hortons coffee fundraiser sends kids to camp

May 30, 2011

Tim Hortons is hosting its annual Camp Day June 1, when every penny from coffee sales at the chain is donated to the Tim Horton Children's Foundation.

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Church’s rolls out new chicken sandwich

May 30, 2011

Church's New Southern Style Chicken Sandwich debuts today at Church's Chicken units across the country.

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Dunkin’ Donuts offering Frozen Hot Chocolate

May 30, 2011

Dunkin' Donuts has introduced Frozen Hot Chocolate to its lineup of frozen beverages.

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Krispy Kreme testing doughnut shakes

May 26, 2011

Krispy Kreme will celebrate National Doughnut Day June 3 by offering its guests one free Krispy Kreme Doughnut at participating retail locations. No purchase…

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Carl’s Jr., Hardee’s partner with Coca-Cola for promotion

May 26, 2011

Carl's Jr. and Hardee's have once again partnered with Coca-Cola to bring back the My Coke Rewards campaign that debuted in 2006.

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Oscar Mayer unveils Wienermobile Food Truck

May 25, 2011

Long before the mobile truck trend opened the door for increased and previously unreachable brand marketing opportunities, there was the iconic Oscar Mayer…

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Popeyes’ profits up, Wicked Chicken returns

May 25, 2011

AFC Enterprises Inc., the franchisor and operator of Popeyes restaurants, reported results for its fiscal first quarter which ended April 17. Highlights…

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Great American Cookies website redesign launched

May 25, 2011

Great American Cookies has launched the redesigned GreatAmericanCookies.com. The new, highly interactive website is modeled after the Great American Cookies…

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Wendy’s rolls out new summer berry salads, lemonade

May 24, 2011

Wendy's has launched two new salads featuring fresh berries just in time for summer.

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Baskin-Robbins fans vote to bring back retired flavor

May 24, 2011

Baskin-Robbins is asking ice cream enthusiasts to vote to bring one of 31 retired flavors out of its "Deep Freeze."

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Subway’s LA franchisee group selects AOR

May 24, 2011

The Los Angeles-area franchisee group of Subway restaurants has selected Austin, Texas-based Proof Advertising as its full-service agency of record. The…

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KFC Canada to re-launch the Double Down

May 24, 2011

KFC's Double Down is ready to make a comeback in the Canadian market. The controversial sandwich made its debut for a limited time in the fall of 2010, and…

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McDonald’s Pokémon Happy Meal promotion set for summer

May 24, 2011

Pokémon Black•White-themed Happy Meals arrive in participating McDonald's stores across North America beginning June 17.

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Arby's wins chicken salad taste-off, donates $25,000 to No Kid Hungry Campaign

May 23, 2011

Arby's Restaurant Group Inc. announced that it will donate $25,000 to Share Our Strength's No Kid Hungry Campaign, a national effort to end childhood hunger in…

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