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News & Media From Alicia Kelso

Are political statements tarnishing the restaurant industry’s reputation?

by Alicia Kelso — Editor, QSRWeb.com

Following statements against Obamacare, brands’ social media conversations are no longer about the food.

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Restaurants adapting Facebook ordering integration

by Alicia Kelso — Editor, QSRWeb.com

Nearly 100 percent of restaurant brands will be on Facebook within the next two years.

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Wendy's offering image activation incentive to franchisees

by Alicia Kelso — Editor, QSRWeb.com

The chain is working on menu costs by focusing on perceived quality.

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Popeyes continues to gain market share in QSR space

by Alicia Kelso — Editor, QSRWeb.com

The chain turned in a 6.8 percent increase in same-store sales during Q3.

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Restaurant industry steps up franchising incentives for military veterans

by Alicia Kelso — Editor, QSRWeb.com

Chains are actively recruiting veterans with startup discounts to reintegrate them into the workforce.

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Restaurant marketing calendars include Election Day promotions

by Alicia Kelso — Editor, QSRWeb.com

Many chains are giving away freebies to customers who can prove they voted.

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Restaurant apps evolve into interactive information providers

by Alicia Kelso — Editor, QSRWeb.com

Informational apps are more effective at impacting purchasing decisions than entertainment apps.

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Burger King adds operations coaches for consistent experience

by Alicia Kelso — Editor, QSRWeb.com

New menu and marketing initiatives continue to yield positive results.

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Restaurant chains brace for Hurricane Sandy

by Alicia Kelso — Editor, QSRWeb.com

Contingency plans put into place; franchisees told to heed local warnings.

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Dunkin' embraces 5 strategies to navigate tricky environment

by Alicia Kelso — Editor, QSRWeb.com

Company's third quarter comp sales up across all four segments; guest and ticket counts rise.

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2013 food trend predictions begin trickling in

by Alicia Kelso — Editor, QSRWeb.com

Look for fast casual rebranding, bread experimentation and more snacking.

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Taco Cabana showcases new restaurant design

by Alicia Kelso — Editor, QSRWeb.com

The company's 160 locations are expected to be remodeled by early 2014.

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Technology, value emerge as McDonald's priorities in tight market

by Alicia Kelso — Editor, QSRWeb.com

CEO discusses Q3's soft sales and customer service initiatives, including a greater focus on mobile initiatives.

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Sonic gets a sales bump from multiple daypart promotions

by Alicia Kelso — Editor, QSRWeb.com

The chain's product pipeline in 2013 will include unique products that will be featured through a national campaign.

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Wendy's CMO: 'All great brands evolve'

by Alicia Kelso — Editor, QSRWeb.com

Wendy's unveiled a new logo to complement its restaurant and marketing makeovers and will test mobile payments next month.

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Taco Bell gains lunch traction with new products

by Alicia Kelso — Editor, QSRWeb.com

Yum! Brands' Q3 earnings are boosted again by growth in China.

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Anatomy of a wildly successful LTO

by Alicia Kelso — Editor, QSRWeb.com

Sales of Sonic's Ragin' Cajun burger are 300-plus percent higher than average promotion, with very little advertising. 

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U.S. restaurant industry outlook: Slow and steady improvement

by Alicia Kelso — Editor, QSRWeb.com

CIT's managing director says financing continues to open up for restaurant companies.

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Marketing departments going for the jugular

by Alicia Kelso — Editor, QSRWeb.com

Ads, menu items are outwardly trying to ‘one-up’ the competition.

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Dunkin CEO optimistic about mobile initiatives

by Alicia Kelso — Editor, QSRWeb.com

During Wells Fargo Securities Summit, Nigel Travis touts product pipeline, K-cup promotions.

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