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News & Media From Alicia Kelso

Arby's rebranding as part of continued turnaround efforts

by Alicia Kelso — Editor, QSRWeb.com

Company focused on product pipeline to complement new ad campaign.

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A look at September's QSR LTO rollouts

by Alicia Kelso — Editor, QSRWeb.com

Three chains introduce full fall-inspired menus.

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KFC hits China milestone, growth continues as economy slows

by Alicia Kelso — Editor, QSRWeb.com

September 27, 2012

Yum! Brands' China Division has recently opened its 4,000th KFC restaurant. The milestone restaurant is located in Dalian, China, and commemorates the…

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QSRs generate loyalty through new mover marketing programs

by Alicia Kelso — Editor, QSRWeb.com

In the age of digital, targeted marketing packages still garner high response rates.

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Restaurants leverage football season for new promotions

by Alicia Kelso — Editor, QSRWeb.com

Television campaigns pick up and new themed products roll out.

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How Burger King UK gained customer satisfaction share

by Alicia Kelso — Editor, QSRWeb.com

September 21, 2012

According to a recent report from the National Customer Satisfaction Index, Burger King has shown the most improvement in customer satisfaction among guests in…

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Product introductions boost Carl's Jr., Hardee's sales

by Alicia Kelso — Editor, QSRWeb.com

The company mulls an increase in co-branded concepts with Red Burrito and Green Burrito.

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Popeyes' executives outline path to continued success

by Alicia Kelso — Editor, QSRWeb.com

Analyst Day examines company's five-pillar approach behind a "You Ain't Seen Nothing Yet" theme.

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McDonald’s global pipeline: Could we ever see McNoodles in the U.S.?

by Alicia Kelso — Editor, QSRWeb.com

CEO has made numerous references to "innovating, sharing and scaling" products from other global markets.

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Report: Food industry franchising profitability on the rise

by Alicia Kelso — Editor, QSRWeb.com

More than 70 percent of franchisees surveyed said they would recommend their brand to other candidates – a strong indicator of job satisfaction.

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NYC approves soda ban; restaurant association responds

by Alicia Kelso — Editor, QSRWeb.com

Big-margin soft drinks are good for operators' bottom lines.

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Restaurant industry's summer of accidental politics coming to an end

by Alicia Kelso — Editor, QSRWeb.com

Every company big or small takes a risk by making a statement that even remotely resembles something political.

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Burger King surpasses McDonald's in UK customer satisfaction

by Alicia Kelso — Editor, QSRWeb.com

September 10, 2012

A new report from the National Customer Satisfaction Index indicates that customer satisfaction with restaurants in the United Kingdom is on an upswing.

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How one QSR maintains a low employee turnover rate

by Alicia Kelso — Editor, QSRWeb.com

Lion's Choice president discusses company's competitive benefits and strong culture.

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A look at QSR August 2012 product launches

by Alicia Kelso — Editor, QSRWeb.com

Chicken innovations were popular during the month.

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Restaurants take the lead in hunger crisis aid

by Alicia Kelso — Editor, QSRWeb.com

A new report shows that one in five Americans don't know how they'll afford their next meal.

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Foodservice habits of the college Millennial becoming clear

by Alicia Kelso — Editor, QSRWeb.com

Culinary preferences, such as meatless and global cuisines should influence industry for a long time.

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Krispy Kreme aims to create more doughnut occasions

by Alicia Kelso — Editor, QSRWeb.com

Company will also continue to ramp up specialty beverage platform.

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Rita's, Bojangles among fastest growing U.S. companies

by Alicia Kelso — Editor, QSRWeb.com

Inc.'s Top 500 list's food and beverage category dominated by fast casual brands.

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What works for Subway's top media agency

by Alicia Kelso — Editor, QSRWeb.com

Summit Group Communications has stuck to Subway's health, indulgence and value messaging pillars.

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