Research proves connecting digitally = thinking generationally

by S.A. Whitehead — Food Editor, Net World Media Group

Digital communication is no longer an "option" for QSRs, it's an essential. But to do it well, you must "know thy audience" ... every single one of them, and…

In-N-Out Burger named top QSR brand, convenience store wins favorite sandwich category

In-N-Out took top honors as customers' favorite QSR and burger chain, while convenience store, Wawa, landed in the No. 1 slot for best fast food sandwiches…

Cost balancing: Brand leaders disclose top tips

by Bradley Cooper — Editor, Connect Media

Spencer Rubin, founder and managing partner, Melt Shop; Carin Stutz, COO and executive vice president Red Robin; and Doug Hogrefe, a partner at 4 Top…

Pair pioneers virtual currency, blockchain tech model for restaurants

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

The new "FudiToken" gives QSR customers a convenient way to pay for orders, while giving operators a new approach to menu item promotion.

Corner Bakery, Newk's, Saladworks leaders' quick quotes for QSRs on dynamite data use

QSR operators can take home some great ideas on effective data use from three fast casual brands who shared thoughts on the subject at the Fast Casual…

Millennials: 'Give us big discounts, cut the small talk'

by S.A. Whitehead — Food Editor, Net World Media Group

One of the more eye-opening sessions at this Fast Casual Executive Summit in Nashville this month was a quick, question-filled hour-long chat with a varied…

Play now or Pay later: Webinar relays KFC and Pizza Hut lessons on loyalty and mobile ordering

by S.A. Whitehead — Food Editor, Net World Media Group

KFC and Pizza Hut put their loyalty and mobile ordering experience on the chalkboard.

Webinar: The Halal Guys shares 3 loyalty lessons with big pay-offs

by S.A. Whitehead — Food Editor, Net World Media Group

The Halal Guys Marketing Director Andrew Eck related valuable information in the hour-long session, including three principles that he said brands must keep in…

Be my 'bBff': Marketing guru says best brands 'participate' in diners' lives

by S.A. Whitehead — Food Editor, Net World Media Group

Brands with the most loyal and committed customers know you only earn super-loyalty when you participate in customers' lives, says veteran marketing guru…

The Halal Guys loyalty story to headline July 13 webinar

by S.A. Whitehead — Food Editor, Net World Media Group

The Halal Guys have had enormous success with their well-researched loyalty program, which the brand's leadership with share with our readers during a July 1…

New studies show restaurant 'do's and don'ts' of online ordering, delivery

by S.A. Whitehead — Food Editor, Net World Media Group

As the restaurant industry continues to bask in the big-dollar benefits of online ordering, two new studies shed light on best practices when it comes to…

Retailers find their sea legs with beacons for mobile engagement

by Will Hernandez — Editor, NetWorld Media Group

Near the end of 2015, many mainstream publications rushed to declare Apple's iBeacon technology a dud — even though it's been around only since 2013. But some…

Merchants shift priorities to better serve today's consumers

by Will Hernandez — Editor, NetWorld Media Group

At the National Retail Federation Big Show, London-based multinational retailer Marks and Spencer described how it created a new loyalty program.

Loyalty applications and payments: Are consumers ready?

Loyalty applications are more popular than ever and as we shift to mobile payments there is a new opportunity to integrate rewards and payments.

10 fresh restaurant marketing ideas for 2016

Today there are marketing techniques that won't break the bank and will help you save time. Use these restaurant marketing ideas to take your business to the…

Loyalty at the center of Sionic Mobile's proposition

by Will Hernandez — Editor, NetWorld Media Group

In many ways, Sionic Mobile is the anti-Pay when it comes to today's mobile payments marketplace. Mobile Payments Today recently conducted a Q&A with Ronald…

Building the brand culture: It’s all about empowering employees

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Establishing a 'cult' philosophy in building a robust brand culture isn't a bad thing. In fact, it's one of several valuable and viable approaches.

Going beyond the discount with new approaches to spur brand loyalty

by Travis Wagoner — Editor, Networld Media Group

Fast casual operators want to reward guests with more than food. There are new loyalty program trends to attract new customers, boost revenues and provide…

Email marketing is far from a dead marketing tool

by Travis Wagoner — Editor, Networld Media Group

Email is ubiquitous personally and professionally, which means email marketing is far from dead.

CONNECT: The current state of mobile wallets and mobile ordering

by Will Hernandez — Editor, NetWorld Media Group

A recent panel at Networld Media Group's CONNECT Mobile Innovation Summit attempted to clarify today’s mobile payments market, which is becoming an…