Wendy's launches rewards program nationwide via mobile app

July 22, 2020

Wendy's Co. has launched Wendy's Rewards, a program that lets customers earn points at participating U.S. restaurants.

At 121, Yoshinoya's digital transformation delivers rice bowls for a new age

by S.A. Whitehead — Food Editor, Net World Media Group

As what many believe may be the world's oldest fast food chain, Yoshinoya -- with 105 U.S. locations --- is proving that you actually can teach that proverbial…

4 ways loyalty programs can drive digital engagement

These days, if retailers aren’t leveraging loyalty programs to connect with their hard-won customers, they’re missing out on opportunities to boost much-needed…

Hands off! 7 contact-free ways to keep QSR customers close

by Kiera Blessing — Content Specialist, Paytronix

Increasingly, as this pandemic continues, QSRs seeking to keep customers must also figure out how to keep those diners at arm's length. Here are six ways…

Meeting QSRs' urgent app-based COVID-19 training needs

by S.A. Whitehead — Food Editor, Net World Media Group

QSR leaders nationally are urgently seeking training services that can be pushed out quickly to vast numbers of hourly workers across many locales and types of…

Nathan's Famous tech transformation: Serving customers 'where, when and how' they want it

by S.A. Whitehead — Food Editor, Net World Media Group

After a solid 102 years in existence, Nathan's Famous — one of the few U.S. brands around for the last pandemic in 1918 — has made a timely tech transformation…

Sonic sees download surge with mobile messaging pilot

April 23, 2020

Sonic Drive-In said it generated five times as many app downloads in a recent pilot messaging campaign as the brand's previous MMS campaign, while showing a…

Track these 4 website stats to perk up profits

by Peter Ruchti

Mine the data in these four key website indicators to get the vital operational insights needed to deliver optimal business returns for your QSR.

Restaurateurs respond to Senate's passage of stimulus package

by Cherryh Cansler — Editor, FastCasual.com

Leaders of Firehouse Subs, Boloco and the National Restaurant Association weigh in on if the Coronavirus Aid, Relief, and Economic Security Act goes far enough…

Jack in the Box discounts app orders

March 20, 2020

Jack in the Box is giving customers an incentive to use the company's mobile app for ordering by offering 25% off the entire order when it's placed via the…

Fiserv launches Clover Station Pro to boost restaurant efficiency

February 28, 2020

Fiserv Inc. has rolled out Clover Station Pro, a POS device designed to speed checkout and boost engagement, particularly in the restaurant industry. The…

13 of most-crazed 'Cravers' inducted into White Castle Hall of Fame

February 27, 2020

White Castle has inducted 13 people into its Cravers Hall of Fame, chosen from more than 250 people who entered for the offbeat honor, a news release said. 

Linked loyalty lets customers drink up at Dunkin', fill-up more frugally at Shell

February 7, 2020

Ducking in for a doughnut and/or coffee at Dunkin' can now help you shave cents off a gas-up at Shell, thanks to a partnership just announced between the Shell…

70% of your customers visit once and never return—here’s how to win them back

It’s been said time and time again—turning a first time visitor into a loyal customer is the ultimate win for any business.

Third-party business is booming—but is yours?

Restaurants are becoming more and more dependent on third parties like Yelp, Google and GrubHub to drive business. But these providers sometimes prioritize…

Church's intranet revamp transforms in-house connection, communication

January 14, 2020

Church's Chicken has transformed its office intranet to connect all the brand's player's under one corporate system. In fact, the results of the project were…

Best Walk-Through marketing resources of 2019

We’ve gathered our most popular resources from 2019 to help you with your 2020 marketing strategy.

McDonald's to launch global payments deal with Adyen starting in UK

December 18, 2019

Adyen, an international payments platform based in Amsterdam, announced a deal to roll out a global payments system for McDonald's, the iconic home of the Big…

Get real! Authenticity will rule in 2020 QSRs marketing

by S.A. Whitehead — Food Editor, Net World Media Group

New research indicates that while consumers may not necessariy do what they say when it comes to brand patronage, they expect the QSRs they buy from to be "as…

Delivering a frictionless guest experience: one size doesn't fit all

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Technology allows restaurants to deliver a better guest experience, but companies still need to test new solutions since no one tool meets all companies…