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Loyalty Programs News & Media

Friendly's launches more functional, rewarding loyalty app

July 25, 2019

Friendly's launched what it said is an improved loyalty program this week called the BFF Club to give patrons timely promotion updates, as well as information…

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Del Taco floats diners $1 treats for Drive-thru Day

July 18, 2019

Del Taco's upcoming LTO ticks the boxes for value, summer beverages and that little taste of something sweet many diners today crave when it introduces a dozen…

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Creepy vs. OK: Is there a disconnect on restaurant tech between brands, customers?

by S.A. Whitehead — Food Editor, Net World Media Group

Ever heard the term, "creepy tech"? If you lead a brand with even passing participation in restaurant tech, you probably should have, at least according to…

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It's all in the image: Pump up the power of QSR social media pictures

by Ashley Davidson — Senior Director, Media & Industry Relations, Fish Consulting

If a picture is worth a thousand words, what are the images your QSR uses on social media saying? These five social media image pointers are a great place to…

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Coke, Omnivore launching restaurant digital marketplace covering apps to third-party delivery

by S.A. Whitehead — Food Editor, Net World Media Group

June 25, 2019

Coca-Cola North America is making a big move into foodservice tech this fall when the company said it will launch a digital marketplace that can connect…

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The difference better apps can make to QSR brand loyalty

How can your QSR really drive business through its app? Read on for the latest findings on what works and what doesn't as provided through an AI analysis of…

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Digital ordering is bigger business than delivery

June 12, 2019

Delivery seems to be the darling of the industry these days, but digital ordering is even more important, according to The NPD Group. It found that delivery …

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AI's power to simplify, magnify QSR digital marketing

Do you really understand the power AI has to both ease the implementation and increase the benefits of your brand's digital marketing?

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QSRs in 'Amazon mindset' age: Does your brand really meet customer expectations?

As the market continues to adopt the "Amazon mindset" of expected online ordering and delivery across food service, many QSRs remain in "catch-up" mode. But…

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The big 3: Top QSR tech trends today

by Donna Cobb — Executive Director, Enterprise Marketing, Comcast Business

As demand for technology-focused experiences continues to rise, QSRs must look for ways to use existing technology to attract and retain customers. But…

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Subway's former chief digital officer named Edible president

April 25, 2019

Edible Brands Inc., parent company of Edible Arrangements, has hired Carissa Ganelli, Subway's former chief digital officer, as its president. The franchisor…

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3 restaurateurs' views on amping up QSR catering sales through social media

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Social media has delivered new marketing opportunities for restaurants, but it has also raised the bar, especially since customers now expect catering services…

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Doing the digital advertising dance: 3 brands talk about getting in step

by Bradley Cooper — Editor, Connect Media

Top executives from Your Pie, Fazoli's and Wings Etc. recently shared their challenges and successes in keeping up with the rate of change in digital…

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Tim Hortons cranks out US rewards card to crank up customer loyalty

April 10, 2019

Canada's largest QSR, Tim Hortons, has launched its Tims Rewards loyalty program in the U.S., offering a free cup of  coffee, hot tea or baked goods after…

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McDonald's drive-thrus to get more 'suggestive' with major tech acquisition

March 26, 2019

Expect many more drive-thru menu suggestions at McDonald's after it buys the tech-based personalization company, Dynamic Yield, to use the company's core…

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Long John Silver's launches 'record'-making Lent promo

March 21, 2019

Sometimes it tough to be heard over all the noise in the QSR industry, so Long John Silver's has launched its own record label to get a voice in the Lenten QSR…

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Restaurant tech experts: Tech is pushing QSRs 'away from counter,' toward collaboration

by S.A. Whitehead — Food Editor, Net World Media Group

Restaurant tech experts at Omnivore, Rosnet, Givex and Kallpod tell QSR leaders what to watch when it comes to technology investment.

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Wendy's, Subway pitch for a place in the 'Big Dance'

March 18, 2019

QSR brands know very well where a huge share of their customers will be for the immediate future. That's right, in front of a screen firmly fixed on all the…

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Dairy Queen's free cone day features orange cones (the good kind) this year

March 14, 2019

We're mere days away from the start of spring and you know what that means, right? Of course, Cone Day is less than one week away. We're speaking here not of…

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5 POS pre-purchase questions for QSRs

Ask these five questions before and during your next POS purchase to ensure you're getting the right level of service and integrations for your QSR's needs.

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