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Marketing News & Media

Taco Bell Foundation's mentorship program expands

September 14, 2012

The Taco Bell Foundation for Teens has expanded its "Graduate to Go Studios" mentorship program with the unveiling of a multimedia studio at the Boys &…

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Dunkin' Donuts kicks off Alzheimer's Association campaign

September 14, 2012

For the fourth consecutive year, Dunkin' Donuts and the Alzheimer's Association Massachusetts/New Hampshire Chapter will partner for the "Purple with a…

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Nielsen research, restaurant CEOs say ‘Mobile is it’

by Jitendra Gupta — Mobile CRM Director, Punchh

Sports and politics are dissected endlessly in the media, but it's my hunch that Americans spend significantly more time talking about food. Big games happen…

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New Popeyes digital campaign plays on 2012 election season

September 13, 2012

Popeyes Louisiana Kitchen and its digital AOR Campbell Mithun have launched a series of "Vote Handcrafted" videos for a marketing campaign that plays on the…

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How Plink works: A Q&A with CEO Peter Vogel

At this year's Retail Customer Experience Executive Summit, attendees got to spend some time with Peter Vogel, CEO of Plink, a platform that allows shoppers…

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Restaurant industry's summer of accidental politics coming to an end

by Alicia Kelso — Editor, QSRWeb.com

Every company big or small takes a risk by making a statement that even remotely resembles something political.

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Krispy Kreme hosting Talk Like a Pirate Day giveaway

September 12, 2012

Krispy Kreme is celebrating the annual Talk Like a Pirate Day, Sept. 19, with a doughnut giveaway. On that Wednesday, any guest who visits a Krispy Kreme…

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New Burger King website includes guest Q&A section

September 12, 2012

The Burger King system in Latin America and the Caribbean has launched a new, region-wide, unified website. For the first time, every country across the region…

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Record number of restaurants join No Kid Hungry campaign

September 12, 2012

Share Our Strength's Dine Out for No Kid Hungry, a week-long fundraiser to help end childhood hunger in the U.S., will be held at participating restaurants…

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McDonald's adding calorie information, testing fruit and veggie options

The company also plans to test additional produce side options and grilled chicken choices for Happy Meals. 

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Dairy Queen searching for new agency after 15 years

September 11, 2012

Dairy Queen is conducting a search for a new advertising agency. New York-based Grey Advertising has been the brand's creative agency for the past 15 years and…

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Burger King surpasses McDonald's in UK customer satisfaction

by Alicia Kelso — Editor, QSRWeb.com

September 10, 2012

A new report from the National Customer Satisfaction Index indicates that customer satisfaction with restaurants in the United Kingdom is on an upswing.

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Teens inspire creation of Taco Bell's Live Large Burrito

September 10, 2012

As part of the Taco Bell Foundation for Teens and its Graduate to Go initiative, 90 teenagers from Boys and Girls Clubs across Southern California recently…

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Burger King partners with The Jungle Book TV series

September 10, 2012

DQ Entertainment International (DQE), producer and global rights owner of "The Jungle Book" 3D CGI animated TV series, along with SMC Entertainment Group Inc.…

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Would you like points with that? QSRs serve up loyalty programs

QSRs are beginning to experience the benefits of adopting robust digital loyalty programs, including bigger transactions.

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Edible Arrangements marks 500K Facebook fans with product launch

September 7, 2012

Edible Arrangements is celebrating its 500,000th Facebook fan milestone with a series of online and in-store promotions, as well as a new product launch, all…

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White Castle expanding noodle concept

September 7, 2012

After testing its Laughing Noodle concept in Springfield, Ohio, for the past two years, White Castle is now ready to expand the brand to the Cincinnati market.

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Del Taco's shrimp tacos return to menu

September 6, 2012

For a limited time only, Del Taco is bringing back its popular Crispy Shrimp Tacos and Burritos. Guests now have the option of choosing between a new spicy…

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Top social media impressions include Starbucks, Burger King, McDonald's

September 6, 2012

PQ Media, a media research and analytics firm, and uberVU, a social marketing platform for real-time end-to-end social media audience measurement, have…

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Dunkin' Donuts adds Quaker Oatmeal to menu

September 6, 2012

Dunkin' Donuts has introduced Quaker Oatmeal as a permanent addition to the brand's DDSmart menu of better-for-you food and beverages. Dunkin' Donuts…

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