Burger King’s marketing partner up for best campaign award

April 20, 2011

Legacy Marketing Partners, an experiential marketing agency headquartered in Chicago, has been nominated for three awards at the 2011 Ex Awards, including for…

Yum Brands’ net income earnings up 10 percent

April 20, 2011

Yum! Brands Inc. reported results for the first quarter ended March 19, which included a net income of $264 million, a 10 percent increase from the same period…

Lo Siento, Taco Bell

by Lisa Biank Fasig — Director, JZMcBride and Associates

Forget about burritos, Taco Bell may be saving its best beef for the law firm that tried to charge it with false advertising.

Taco Bell launches another ad campaign in wake of dropped lawsuit

April 19, 2011

When Taco Bell was sued by Alabama-based law firm Beasley Allen in January, the company responded with an ad barrage spanning national newspapers, television…

Tasti D-Lite SNAPs into social media loyalty program

by Alicia Kelso — Editor, QSRWeb.com

New platform offers effortless customer incentives through automatic check-ins.

Save the Happy Meal!

by Alicia Kelso — Editor, QSRWeb.com

Proposed legislation undermines parents' roles, ignores nutritional transparency.

Villa Fresh Italian Kitchen celebrating Mother’s Day

April 18, 2011

Villa Fresh Italian Kitchen locations across the country will celebrate Mother's Day with a Mom Eats Fresh & Free sweepstakes.

Taco Bell beef lawsuit dropped

April 18, 2011

A lawsuit filed against Taco Bell in January has been dropped.

QSRs looking to quench thirsts this summer

April 18, 2011

Twitter was aflutter upon hearing QSRweb.com's news in March that McDonald's was testing frozen strawberry lemonade in select Florida and Georgia markets as…

Burger King settles lawsuit with franchisees

April 17, 2011

After a year and a half battle over value meal pricing, Burger King Corp. and the National Franchisee Association (NFA) have reached a mutual agreement to…

Jersey Mike’s rolls out iPhone ordering app

April 17, 2011

Jersey Mike's Subs has launched a new mobile ordering application for iPhones, allowing customers to pre-order and pre-pay before picking up their meal.

British invasion: Chains roll out royal wedding-inspired LTOs

by Alicia Kelso — Editor, QSRWeb.com

April 17, 2011

Rollouts include ice cream indulgences, heart-shaped donuts and a pizza portrait.

World’s largest McDonald’s franchisee sets IPO price

April 13, 2011

McDonald's largest franchisee in the world, Arcos Dorados Holdings Inc., based in Buenos Aires, Argentina, announced today the pricing of its underwritten…

Crème cheese cooking sauce innovation

by Darrel Suderman — President, Food Technical Consulting

Kraft brings new product innovation to its Philadelphia Cream Cheese and dairy industry categories.

Arby’s welcomes the Tax Man with FryDay

April 12, 2011

In celebration of the two extra days provided by the IRS to file taxes, Arby's is offering both the procrastinators and the proactive an extra incentive…

Taco Bell testing shells made out of Doritos

April 12, 2011

Rumor has it Taco Bell locations in Wichita, Kan. and Toledo, Ohio are testing hard shells made out of nacho flavored Doritos.

McDonald’s listed as one of the best hourly jobs

April 12, 2011

Tuition assistance, flexibility and health insurance plans were among the top qualities judged in a list compiled by Working Mother Magazine's 2011 Best…

Sweet dreams: Häagen-Dazs and Nestle Toll House offering co-branded franchises

April 11, 2011

Häagen-Dazs Shoppe Company and Nestlé Toll House Café by Chip have joined together to offer one sweet franchise deal.

Dunkin’ Donuts signs Kansas City, Cincinnati deals

April 11, 2011

Dunkin' Donuts has signed multi-unit store development agreements in Cincinnati and Kansas City.

'Ma'am, it’s not a cup holder': Proper brand use of social media

by Lori Walderich — CMO, Top That! Pizza

Before getting into social media, it's important to figure out your brand identity and your strategy for presenting it.