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Marketing News & Media

El Pollo Loco serving Thanksgiving dessert

November 23, 2010

El Pollo Loco is making Black Friday and Cyber Monday a little sweeter. From Nov. 26-29, the chain is offering a free individual size chocolate cake – valued…

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And a Whataburger in a pear tree

November 22, 2010

The Whataburger Serves initiative is bringing the “12 Days of Whataburger” to restaurants this holiday season. The Internet coupon campaign offers customers…

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Dunkin' Donuts helps out with the stocking stuffers

November 21, 2010

Dunkin' Donuts is making Santa's job a bit easier this holiday season. The company is now offering its rechargeable gift cards in almost 19,000 partner retail…

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McDonald's U.K. decks the halls

November 21, 2010

McDonald's U.K. is rolling out the red carpet for St. Nicholas this year, launching a new ad campaign for the return of its "festive menu," which includes the…

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Drinking glass threat returns, Coca-Cola issues voluntary withdrawal

November 21, 2010

In June, McDonald's recalled its promotional Shrek glass with "an abundance of caution" after trace levels of the heavy metal cadmium were found on the glass…

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Bonus points for Jack in the Box

November 18, 2010

Jack in the Box has brought back its Bonus Jack, complete with its secret sauce. The burger originally debuted in the 1970s.

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Jack in the Box takes on Big Brother/Big Sister role

November 18, 2010

Jack in the Box has debuted its newest antenna ball promotion to raise money for the Big Brothers, Big Sisters organization, a donor-supported network of…

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Global Franchise Group names new marketing guru

November 18, 2010

Global Franchise Group, which includes brands such as Great American Cookies, MaggieMoos, Marble Slab Creamery and Pretzelmaker/Pretzel Time, has named Jenn…

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El Pollo Loco reviewing advertising plan

November 17, 2010

El Pollo Loco Inc. has tapped SelectResources International to conduct an advertising agency review that will include strategic marketing and communication…

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McDonald's taps new communications director for NY region

November 17, 2010

Cheryll Forsatz has been named communications director for the McDonald's New York Metro Region. The newly created position entails advising the region's…

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Sweet ride: CKE Restaurants' promo features Black Beauty car

November 17, 2010

CKE Restaurants Inc., parent company of Carl's Jr. and Hardee's, is offering up a chance to win the Black Beauty Car from "The Green Hornet."

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KFC searching for the $20,000 Tweet

November 16, 2010

KFC is adding a modern-day twist to its scholarship application program.

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Exit41 launches Facebook ordering app

by Valerie Killifer — Editor, FastCasual.com

November 16, 2010

Exit41 has officially launched a new web-based solution that will let Facebook fans of restaurant brands order meals via the social networking site. The app…

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On the hunt for McDonald's new McCafe item

November 15, 2010

The McDonald's McCafe line, which has exceeded expectations, already features selections for mocha and caramel lovers, including the iced mocha, mocha frappe…

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Bojangles prepping for its "Super Bo" party

November 14, 2010

Bojangles' is offering up a "Super Bo" party for the ultimate tailgater.

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Contest winners bring TCBY back to Northwest Arkansas

November 14, 2010

TCBY, The Country's Best Yogurt, will boomerang back to Northwest Arkansas after a 10-year absence from the area. The company's "This Could Be Yours, The Great…

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Dunkin' Donuts ices deal with Boston Bruins

November 14, 2010

Although healthy to play, Boston Bruins rookie forward Tyler Seguin has caught a cold. The second overall draft pick in the 2010-11 NHL draft will be featured…

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GrubHub: Like Facebook for restaurateurs?

November 14, 2010

Could online ordering be as big as Facebook for the restaurant world? Possibly, now that online ordering outlet GrubHub has secured another round of…

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Happy Meal ban under fire

by Alicia Kelso — Editor, QSRWeb.com

November 11, 2010

A San Francisco vote last week to ban kids' meal toys if the food failed to meet stringent nutritional guidelines has conjured up a bit of a backlash.

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