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Marketing News & Media

ChowNow integrates with Instagram

May 9, 2018

Instagram's "Start Order" button has welcomed a new user as ChowNow joins the photo-sharing platform to allow customers to place orders via Instagram…

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Corner Bakery, Dickey's, Uncle Smoke give tips for tapping $77B US catering market

by S.A. Whitehead — Food Editor, Net World Media Group

Business dining is booming to the tune of $77 billion in the U.S. annually, but to tap into this deep pool of restaurant revenue you first better know how to…

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Georgia McDonald's go 'Wild' with Happy Meals

May 8, 2018

Middle- and South Georgia McDonald's franchisees have partnered with Valdosta-based Wild Adventures Theme Park to put a free kid's ticket to the park in Happy…

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Bruster's taps analytics' powers with integrated loyalty program

May 8, 2018

Bruster's Real Ice Cream has launched a loyalty program in its 200 franchised locations in 20 U.S. states. The Paytronix-powered system allows enrollment…

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LTOs increasingly make the restaurant world go round

Limited-time offers not only drive sales, but drive customers to your brand and show you are an innovator in a market that increasingly demands constant menu…

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Jersey Mike's, Villa Italian Kitchen, Southwest team up to 'WOW' travelers

May 7, 2018

Jersey Mike's, Villa Italian Kitchen and Southwest Airlines partnered Wednesday to help feed Orlando-to-Denver flight passengers. Jersey Mike's and…

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KFC brings shrimp to Middle East via 'Captain' Sanders

May 3, 2018

In the Middle East, KFC's famous colonel became "captain" for the day to introduce a seafood offering to customers there. KFC's shrimp addition is now being…

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Blaze, Taco Bell, Chick-fil-A, Krispy Kreme win big in Harris Poll

April 27, 2018

Blaze Pizza, Taco Bell, Chick-fil-A and Krispy Kreme took home top honors this year in the 30th annual Harris Poll EquiTrend study of favorite brands.  Here's…

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Flatbread Grill, sweetFrog,The Boneyard Truck discuss the money-making 'chaos' of food trucks

The Boneyard Truck, Flatbread Grill and sweetFrog food truckers talk about becoming sales machines in the business of food trucking.

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Report: Brick-and-mortar locations still very important, desktop sites too

April 25, 2018

New research from mobile marketing and customer engagement company, Tune, shows that at least in the U.K., brick-and-mortar restaurants and other retail…

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Taco Bell: The new vegetarian brain food?

April 24, 2018

Proof that you never know when a potential million dollar media moment is going to happen in the restaurant business came last week on the long-running…

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QSR sales-driving tricks to kick off week

by Christopher Sebes — CEO, XPIENT Solutions

Sales sagging? Check out these "inspirational" week-starting tips and tricks to pick up business in the transition between seasons.

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KFC brings Extra Crispy Colonel back to debut sandwich

April 20, 2018

Eternally sun-soaked actor George Hamilton is back for a command performance as Extra Crispy Colonel, this time to introduce a namesake sandwich from the…

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Large-scale corporate catering comes to Caviar with Zesty acquisition

April 20, 2018

Caviar food ordering platform's parent company, Square Inc., has acquired certain assets of another company-centered catering platform called Zesty. The…

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Sonic starts retail treat line

April 19, 2018

Sonic is entering the grocery and convenience store frozen dessert game with a line of grab-and-go items, including ice pops, gelatins, puddings and lollipops.

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In-N-Out Burger named top QSR brand, convenience store wins favorite sandwich category

In-N-Out took top honors as customers' favorite QSR and burger chain, while convenience store, Wawa, landed in the No. 1 slot for best fast food sandwiches…

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Cost balancing: Brand leaders disclose top tips

by Bradley Cooper — Editor, Connect Media

Spencer Rubin, founder and managing partner, Melt Shop; Carin Stutz, COO and executive vice president Red Robin; and Doug Hogrefe, a partner at 4 Top…

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Sub Station II, Chicken Salad Chick, Pizza Inn franchisees: Tech buy-in demands time, trust

by Bradley Cooper — Editor, Connect Media

Franchisors who want franchisees to invest in tech tools, like mobile ordering and menu boards, would do well to remember that it pays to put yourself in their…

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KFC Ad Director on turning Col. Sanders into brand's 'James Bond'

by S.A. Whitehead — Food Editor, Net World Media Group

In 2015, deep in a tunnel beneath the "lions and tigers and bears" of the Louisville Zoo where KFC stored its corporate archives, the chicken chain's ad agency…

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KFC adopts upgraded multi-option payment system

April 10, 2018

KFC has moved its payment system to Ingenico Group and that company's Telium semi-integrated solution. In a company news release, Ingenico said the new system…

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