Marketing News & Media

Arby's celebrates St. Patrick's Day with BOGO Reuben offer

March 5, 2014

In celebration of St. Patrick's Day, Arby's is hosting a "Buy One, Get One Free" deal for its Reuben sandwich, valid during the weekend of March 15-17.

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Quiznos introduces Lobster Mac & Cheese

March 5, 2014

Quiznos has brought back its Lobster & Seafood Salad and Sub for Lenten season and has also introduced Lobster Mac & Cheese.

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Roy Rogers Restaurants' Icelandic Cod returns for limited time

March 4, 2014

Roy Rogers has brought back its Premium Icelandic Cod Fish Fillet for a limited time.

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Burger King's Satisfries now standard for kid's meals

March 4, 2014

Burger King announced today that it is making Satisfries French fries the standard fry in its kid's meal.

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Bojangles' kicks off annual Muscular Dystrophy fundraiser

March 4, 2014

For the 13th consecutive year, Bojangles' is supporting the Muscular Dystrophy Association through its Shamrocks Against Dystrophy in-store fundraiser. From…

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Seafood opportunities abound in the QSR space

by Alicia Kelso — Editor, QSRWeb.com

There are a few reasons behind the seafood surge — sustainability, value and health and wellness trends.

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Arby's purchases Pharrell's hat for charity donation

March 3, 2014

Much of the social media chatter around musician Pharrell Williams' (brown) Grammy hat last month was about how much it resembled Arby's iconic hat symbol.

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Good Times' new TV spot highlights all-natural Angus beef offering

March 3, 2014

Good Times Restaurants Inc. announced its same-store sales for February 2014 increased 19.9 percent over the prior year, which had increased 7.5 percent from…

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Dunkin' Donuts leverages news sandwich launch to feed the hungry

March 3, 2014

Dunkin' Donuts has introduced a new Eggs Benedict Breakfast Sandwich, featuring an egg, Black Forest ham and creamy Hollandaise flavored spread on an…

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Baskin-Robbins marks Mardi Gras with bananas foster flavor

March 3, 2014

Baskin-Robbins today announced it is celebrating Mardi Gras by bringing the classic flavors of New Orleans' signature dessert with its new March Flavor of the…

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GrubHub files paperwork to go public

March 3, 2014

GrubHub Inc., formerly known as GrubHub Seamless Inc., announced last week that it has publicly filed a registration statement on Form S-1 with the U.S.

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Taco Bell introduces new Mtn Dew-based beverage

March 3, 2014

Taco Bell has introduced Mtn Dew Kickstart Black Cherry Freeze, a mixture of Mtn Dew, juice, electrolytes and sweet cherry flavors all blended with ice.

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Canadian Restaurant Association gets a brand makeover

March 3, 2014

In celebration of its 70th anniversary in 2014, the Canadian Restaurant and Foodservices Association has changed its brand identity to support its strategic…

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Popeyes' new unit sales are 30% higher than system average

by Alicia Kelso — Editor, QSRWeb.com

Popeyes is working on back-of-the-house systems upgrades that give franchisees more control and yield better margins.

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McDonald's Mighty Wings are back at a cheaper price point

February 28, 2014

McDonald's Mighty Wings have returned to the menu and are currently the focal point of the chain's social media marketing efforts. The chicken wings were…

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Research shows strong connection between restaurant ambiance and consumer appeal

February 28, 2014

New research from Technomic's Consumer Brand Metrics tool outlines how restaurant ambiance can affect consumers' value perceptions.

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Popeyes adds seven new permanent menu items

February 28, 2014

Popeyes Louisiana Kitchen is celebrating "Seafood Mardi Gras" during March and April by bringing back two seafood offerings for a limited time–Butterfly Shrimp…

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Wendy's visual communications provider wins customer solutions award

February 27, 2014

Signs and graphics provider Fastsigns of Columbus (Ohio) – Northwest, has won the 2013 Comprehensive Customer Solutions Award at the company's annual…

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Jersey Mike's adds charity partners for its annual Month of Giving campaign

February 27, 2014

This March, Jersey Mike's Subs is partnering with more than 100 local charities for the company's 4th Annual March "Month of Giving" fundraising campaign.

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Wendy's leverages Frosty for adoption promotion

February 27, 2014

From now through mid-April, Wendy's customers can purchase a Frosty key tag for $1, which earns them a free Jr. Frosty every time they present the tag with…

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